Jones Road Beauty's viral mascara is back in stock: Shop now
Jones Road Beauty products have earned must-have status in the world of "clean" beauty.
The brand, founded by iconic makeup artist Bobbi Brown, is a viral TikTok sensation with more than 23.9k followers and plenty of love for all of its products, which the company says on its website are "free from sulfates, parabens, and phthalates."
TikTok users have given especially rave reviews to "The Mascara," a cruelty-free product that claims to separate, lift, and volumize lashes in one fell swoop with a curved wand that captures inner corner baby lashes and lengthens outer lashes. On the Jones Road website, it's described as a "fundamental ... inky, ultra-pigmented black mascara" that is "formulated for flexibility and softness."
Because of its popularity, the mascara is regularly sold out and hard to get your hands on, so when a restock hits, it's critical to act fast.
This week Jones Road restocked the mascara. Don't sleep on this -- it's predicted to sell out again quickly.
Keep scrolling to shop The Mascara, as well as Jones Road Beauty's other viral products!
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