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Old Navy launches new denim style just in time for fall

Cardi B and Her Crew Serve Up the Seasons Most Wanted Denim with Old Navy’s Fall Campaign
Old Navy
ByCasey DelBasso
August 04, 2026, 5:00 PM

Old Navy is kicking off fall fashion with a star-studded denim campaign, led by Cardi B.

The rapper is joined in the campaign by content creators and models Brooks Nader, Haley Kalil, Wisdom Kaye, Paloma Elsesser and Quen Blackwell.

Cardi B and Her Crew Serve Up the Seasons Most Wanted Denim with Old Navy’s Fall Campaign
Old Navy

According to Old Navy, the campaign is inspired by classic American heritage style, while putting a fresh spin on everyday denim.

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This new campaign includes the debut of Old Navy's latest Arc Jean, a mid-rise silhouette with a curved leg.

Designed to blend the season's hottest trends with everyday wearability, the collection offers fashion forward fits starting at just $22, proving great fall denim doesn't have to come with a designer price tag. 

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Back-to-school sales to shop in 2026 before the school bell rings

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