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This season, in a shift away from the 27-year-old promo that began as a way to boost ticket sales and attendance, the Phillies have announced Hatfield Phillies Franks BOGO Nights instead.

Fans will have two chances to enjoy discounted dogs on April 2, when the Phillies take on the Cincinnati Reds, and April 16 against the Colorado Rockies.

We’ve added some promotional giveaways and events to our 2024 schedule!

Highlights include: Hatfield Phillies Franks BOGO Nights, Coca-Cola Photo Day, London Series-inspired giveaways presented by SEI, and more.

— Philadelphia Phillies (@Phillies) February 29, 2024

During those games, fans can purchase two hot dogs for the price of one, or $5 at concession stands throughout the ballpark.

\"The idea originally was much more family-orientated -- four, five, six people and having a discounted concession item,\" Weber told ESPN. \"As it's morphed over time, it's gone more to a younger demographic, which is great as well, especially in the April, May time frame.\"

\"PHOTO:
Brian Garfinkel/Getty Images
PHOTO: A Hatfield Hot Dog vendor carries a hot dog tray at Citizens Bank Park in Philadelphia, PA, Sep. 3, 2013.
>

So far, Phillies fans have shown a range of emotions over the new era of promotions on social media, reacting with hot dog emojis to celebrate the stadium food that's been ubiquitous at ballparks since the 1880s.

As ESPN first reported, one apparel shop has already created a T-shirt that reads, \"RIP dollar dog night. Pork Flew. Heads Rolled.\"

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