© 2026 ABC News

Since announcing the launch of Sneex, Blakely's post has already received an outpouring of love on social media.

Actress Reese Witherspoon left a comment saying, \"Brilliant! I love how much you think from a completely different perspective. And so happy for us short girls! I need these NOW.\"

Many others chimed in with similar thoughts and words of gratitude for the new solution-based shoe launch.

\"Spanx
Courtesy of Spanx
Spanx founder Sara Blakely has launched a new brand, Sneex, that blends the style of a traditional high heel with the performance and comfort of a sneaker.
>

\"Men invented the high heel centuries ago, and its basic construction hasn't really changed,\" said Blakely in a press release. \"There has been a void in comfortable footwear, and women deserve a new option. I wanted tocreate a luxury high heel that prioritizes how women feel, not just how we look.\"

She continued, \"We are fed the line that 'beauty is pain'... but I don't believe it has to be. As a consumer, I have wanted to solve this problem for years.\"

Sneex shoes are sold on the company's website starting at $395.

","canonicalUrl":"https://abcnews.com/GMA/Style/spanx-founder-sara-blakely-unveils-new-sneex-sneaker/story?id=113015916","legacySlug":"/style/story/spanx-founder-sara-blakely-unveils-new-sneex-sneaker-113015916","noIndexNoFollow":false},"publishTime":"18:36","publishDate":"08-21-2024","updatedTime":"18:37","updatedDate":"08-21-2024","socialImage":{"alt":"Spanx founder Sara Blakely has launched a new brand, Sneex, that blends the style of a traditional high heel with the performance and comfort of a sneaker.","credit":"Courtesy of Sneex","ratio":"16x9","url":"https://s.abcnews.com/images/GMA/SaraBlakelySneexFounderInventor_1724255383237_hpMain_16x9_1600.jpg","width":992,"height":558},"datePublished":"8/21/2024 18:36:00 GMT","video":{"live":false,"id":113015916,"headline":"Spanx founder launches Sneex sneaker-heel shoes","mediaAssetTitle":"GMA SNEEX","description":"Blakely's new hybrid heels start at $395.","duration":"4:38","posterImg":{"url":"https://s.abcnews.com/images/GMA/default-img-undefined.png","width":608,"height":342},"video":{"feed":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2024/03/240304_gma_oscars_high_heels_central_0839_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8"},"playlist":["61768168","112699840","80810997"]},"relatedItems":[{"contentType":"story","date":"March 19, 2019","headline":"6 confident women on how to walk tall in heels and avoid pain","section":"style","slug":"/style/story/high-heel-walkers-spill-secrets-walking-tall-falling-61768168","id":61768168,"image":{"alt":"6 confident women on how to walk tall in heels and avoid pain","url":"https://s.abcnews.com/images/GMA/TipsForHeels_v01_GL-01_hpMain_4x3t_240.jpg","credit":"Photo Treatment by ABC News","ratio":"1x1"}},{"contentType":"story","date":"August 21, 2024","headline":"SELF Sneaker Awards 2024: Tester-approved picks for walking, running and more","section":"shop","slug":"/shop/story/sneaker-awards-2024-tester-approved-picks-walking-running-112699840","id":112699840,"image":{"alt":"SELF Sneaker Awards 2024: Tester-approved picks for walking, running and more","url":"https://s.abcnews.com/images/GMA/MainImage_SneakerAwards_v01_sd_1724166103243_hpMain_4x3_240.jpg","credit":"ABC News Photo Illustration, Nordstrom, Lululemon, Vionic, Reebok, Under Armour ","ratio":"1x1"}},{"contentType":"story","date":"October 27, 2021","headline":"Spanx founder Sara Blakely gives staff $10,000, plane tickets ","section":"living","slug":"/living/story/spanx-founder-sara-blakely-staff-10000-plane-tickets-80810997","id":80810997,"image":{"alt":"Spanx founder Sara Blakely gives staff $10,000, plane tickets ","url":"https://s.abcnews.com/images/GMA/sara-blakely-file-gty-ml-211027_1635347121865_hpMain_4x3t_240.jpg","credit":"Bennett Raglin/Getty Images, FILE","ratio":"1x1"}}],"relatedContentSection":"news","schemaContent":{"name":"Spanx founder launches Sneex sneaker-heel shoes","description":"Blakely's new hybrid heels start at $395.","duration":"4:38","uploadDate":"08-21-2024","publication":"08-21-2024","images":"https://s.abcnews.com/images/GMA/default-img-undefined.png","url":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2024/03/240304_gma_oscars_high_heels_central_0839_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","contentUrl":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2024/03/240304_gma_oscars_high_heels_central_0839_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","link":"https://www.goodmorningamerica.com/style/story/spanx-founder-sara-blakely-unveils-new-sneex-sneaker-113015916"}},"playlist":[{"id":"133882828","contentType":"story","section":"news"},{"id":"133810954","contentType":"story","section":"news"},{"id":"133779647","contentType":"story","section":"news"},{"id":"133810835","contentType":"story","section":"news"},{"id":"133749799","contentType":"story","section":"news"},{"id":"133777519","contentType":"story","section":"news"},{"id":"133748258","contentType":"story","section":"news"},{"id":"133730535","contentType":"story","section":"news"},{"id":"133712423","contentType":"story","section":"news"},{"id":"133694181","contentType":"story","section":"news"},{"id":"133688738","contentType":"story","section":"news"},{"id":"133616358","contentType":"story","section":"news"},{"id":"133616342","contentType":"story","section":"news"},{"id":"133522899","contentType":"story","section":"news"},{"id":"133584123","contentType":"story","section":"news"},{"id":"133579397","contentType":"story","section":"news"},{"id":"133482839","contentType":"story","section":"news"},{"id":"133390157","contentType":"story","section":"news"},{"id":"133415361","contentType":"story","section":"news"},{"id":"133414032","contentType":"story","section":"news"}],"kvps":{"pgtyp":"article","lang":"en","sp":"goodmorningamerica","programmatic":"true","bundleId":"com.abcnews"}},"analytics":{"accountID":"wdgnewwdgnewgmaweb","ns":"gma","pageName":"gma:style:video","pageType":"video","globalSpecVersion":"v1.08","siteDifferentiator":"gma:site","tagID":"g_page01","userABCookie":"0","section":"style","title":"Spanx founder launches Sneex sneaker-heel shoes","pubTime":"14:36","pubDate":"08-21-2024","modTime":"14:37","modDate":"08-21-2024","taxonomyTags":"none","id":113015916,"editorialOtherSubjects":"","wordCount":"none","columns":"none","authors":"","authorsUnit":"none","authorsBureau":"none","subBrand":"Good Morning America","provider":"Good Morning America","videoName":"Spanx founder launches Sneex sneaker-heel shoes","mediaAssetTitle":"GMA SNEEX","videoId":113015916,"mediaOnPage":"video","legacySlug":"/style/story/spanx-founder-sara-blakely-unveils-new-sneex-sneaker-113015916"},"taboola":{}},"request":{"headers":{},"httpVersion":"1.1","method":"GET","url":"/video/113015916","vary":{"host":"www.goodmorningamerica.com","cached":true,"path":"/video/113015916","forwarded-proto":"https","device":"desktop","userab":"0"}},"viewport":{"width":1260,"height":0},"user":{}};