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In the video, Obama is seen with SNL's Jay Pharoah in support of the White House’s Better Make Room campaign to reach teens between the ages of 14 and 19 and recognize the benefits of going to college. The first lady recalled her and the president's background in Chicago, singing \"South Side Chicago, we all know, we had to do overtime every night to make it to tomorrow. And everyone could really make their dream come true. Hey kid listening in Michigan, this could be you.\"

The campaign also provides resources to help them navigate the college process, including information about registering for the SAT and ACT, visiting campuses and filling out financial aid forms, according to a White House fact sheet.

The music in the video was written by viral video creators the Gregory Brothers.

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