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Wednesday’s launch, which started at 9:05 a.m. Central Standard Time, lasted just over 10 minutes.

\"That gets me every single time,\" Blue Origin executive Ariane Cornell said during the live stream of the rocket's ascension. It hit a force of acceleration of 3Gs and an altitude of 350,000 feet, or 66 miles, before returning to Earth.

\"That's exactly what we were targeting,\" said Cornell.

The company hopes to execute its first crewed flights before the end of this year, Cornell said during the livestreamed rocket launch.

\"PHOTO:
Blue Origin via AP
PHOTO: In this image from video made available by Blue Origin, the New Shepard booster lands the company's site in west Texas.
>

The rocket stuck its landing perfectly, successfully completing its fourth mission to space and back, Cornell said. The unattended crew capsule, which housed eight NASA experiments, briefly experienced weightlessness on the edge of space before it also returned to Earth.

Bezos has said previously that his goal is to \"build a road to space.\"

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