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\"My followers, or 'Vecinas,' as I like to call them will now have an easier time finding beauty content that is tailored to their specific needs and concerns and bloggers will now have a more comprehensive tool that will highlight the content we all work so hard on to create, so that our current and future audience can find it and feel seen,\" Rojas said.

There is apparently a need for this kind of customization, which allows people to interact with Pinterest more organically and in a more diversified fashion.

\"Pinners shouldn't have to add extra words to find personalized ideas when searching for terms like 'curly hair' and 'everyday makeup,\" said Morgan. \"We hope inclusive features like this help people feel seen, inspire them to try creative ideas and are useful in their everyday lives.\"

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