6:02
- ABC News
- March 27, 2019
Auto insiders get candid about industry trends
"We will never have autonomous driving," one auto executive declared.
6:02
Nash also defended McLaren’s decision to cap annual production at 6,000 vehicles by 2024. Ferrari, by comparison, delivered 9,251 cars in 2018.
“We don’t need to chase more volume to generate increasing returns for our shareholders,” he said. “We’re privately owned. We’re not answering to the stock exchange. Our customers want exclusivity.”
Etienne Salome, Bugatti designer
Salome was the star of the Geneva Motor Show when the French luxury sports car maker presented the “La Voiture Noire” — the most expensive new car ever built — that Salome himself designed.
The best thing about this car?
“There’s only one,” he said.
![\"PHOTO:](\"http://a.abcnews.com/images/Business/bugatti-nc-jpo-190326_hpMain_4x3t_384.jpg\")
Did he know he was designing a $19 million car?
“The aim was not to have the most expensive car in the world — that was not the reason the customer bought it either. The aim was to do Bugatti,” he said.
What would an all-electric Bugatti look like?
“That is a very good question! There are many challenges where I do not have yet the answers,” he said.
Miles Nurnberger, director of design at Aston Martin
The storied company will introduce its DBX SUV this fall. Anticipation is high.
“It’s not really a discussion point – customers want SUVs,” Nurnberger said. “We’re seeing a gentrification for the SUV. They’re becoming more luxurious and sporty every year. Remember, they started as a work vehicle.”
![\"PHOTO:](\"http://a.abcnews.com/images/Business/aston-martin-ht-02-jpo-190326_hpEmbed_3x2_384.jpg\")
The Lagonda All-Terrain concept, one of three new Aston Martin vehicles shown in Geneva, was immediately hailed as a showstopper.
Its floating, spinning key comes adorned with Swarovski crystals and the seats, modeled on ones found in corporate jets, are swathed in cashmere.
![\"PHOTO:](\"http://a.abcnews.com/images/Business/aston-martin-ht-03-jpo-190326_hpEmbed_3x2_384.jpg\")
![\"PHOTO:](\"http://a.abcnews.com/images/Business/aston-martin-ht-jpo-190326_hpEmbed_3x2_384.jpg\")
Nurnberger described the all-electric luxury concept as “modern, disruptive, provocative, avant-garde.” What may be most impressive about the vehicle is how its occupants “react to its technology,” he teased.
Alex Innes, Rolls-Royce designer
The famed British carmaker continues to elevate the definition of luxury. Bespoke colors and commissioned artwork in the vehicle’s dashboard only skims the surface of what’s possible with a Rolls.
“The future of luxury is personal,” Innes said. “Every year the brand is moving the bar with what we can do.”
View this post on InstagramA post shared by Rolls-Royce Motor Cars (@rollsroycecars) on Mar 6, 2019 at 6:50am PST
What’s the ultimate goal as a designer?
“We are creating the car in the image of the owner,” he said.
Can customers expect an all-electric Rolls-Royce?
“The brand will begin electrification in the next decade,” he said. “It’s a natural fit. We’re already there – low RPM (revolutions per minute), huge torque, silent motoring. But there can be no compromise to the customer.”
Robert Irlinger, senior vice president of BMW's i Division
Americans may still be skeptical of electric cars but globally BMW’s i3 sedan has been selling well. With an improved battery life, Irlinger expects more deliveries of the i3 this year. But the car's unique styling has detractors.
“Some people love it, some people don’t,” he acknowledged. “The i3 is going to stay as it is.”
![\"PHOTO:](\"http://a.abcnews.com/images/Business/bmw-gty-jpo-190326_hpEmbed_3x2_384.jpg\")
According to Irlinger, the i3 pioneered the concept of one-pedal driving.
“The regen braking is very strong,” he said.
Americans prefer hybrids and plug-in hybrids like BMW's 530e iPerformance sedan. Norwegians, however, can’t get enough of the i3.
“The i3 is not the typical car in the U.S.,” Irlinger said.
Though a vocal proponent of EVs, Irlinger knows that the Bavarian automaker, which plans on offering 12 fully electric vehicles by 2025, cannot relegate gasoline engines to the scrapyard.
“There has to be flexibility to produce what the market demands,” he said. “At the end the customer decides.”
","canonicalUrl":"https://abcnews.com/Business/driving-lamborghini-electric-rolls-royce-auto-insiders-candid/story?id=61958936","legacySlug":"/news/story/driving-lamborghini-electric-rolls-royce-auto-insiders-candid-61958936","noIndexNoFollow":false},"publishTime":"13:11","publishDate":"03-27-2019","updatedTime":"18:10","updatedDate":"03-27-2019","socialImage":{"alt":"Visitors look at the new Lamborghini Huracan Evo Spyder model car on March 5, 2019, during a press day ahead of the Geneva International Motor Show.","credit":"Fabrice Coffrini/AFP/Getty Images","ratio":"16x9","url":"https://s.abcnews.com/images/Business/lamborghini-gty-jpo-190326_hpMain_16x9_1600.jpg","width":992,"height":558},"datePublished":"3/27/2019 13:11:00 GMT","video":{"live":false,"id":61958936,"headline":"Auto insiders get candid about industry trends ","mediaAssetTitle":"KORN GENEVA RECAP","description":"\"We will never have autonomous driving,\" one auto executive declared. ","duration":"6:02","posterImg":{"url":"https://s.abcnews.com/images/GMA/default-img-undefined.png","width":608,"height":342},"video":{"feed":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/03/190327_vod_live_headlines_11p_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8"},"playlist":["132306053","132266872","132055565"]},"relatedItems":[{"contentType":"video","date":"April 23, 2026","headline":"Trump orders Navy to 'shoot and kill' any boat laying mines in Strait of Hormuz","section":"News","slug":"/video/132306053","id":"132306053","image":{"alt":"VIDEO: Trump orders Navy to 'shoot and kill' any boat laying mines in Strait of Hormuz","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: Trump orders Navy to 'shoot and kill' any boat laying mines in Strait of Hormuz","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_1600.jpg"}}]}},{"contentType":"video","date":"April 22, 2026","headline":"Fallout after Fed nominee grilled on Capitol Hill","section":"News","slug":"/video/132266872","id":"132266872","image":{"alt":"VIDEO: Fallout after Fed nominee grilled on Capitol Hill","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: Fallout after Fed nominee grilled on Capitol Hill","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_1600.jpg"}}]}},{"contentType":"video","date":"April 15, 2026","headline":"American influencer found dead in Tanzania","section":"News","slug":"/video/132055565","id":"132055565","image":{"alt":"VIDEO: American influencer found dead in Tanzania","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: American influencer found dead in Tanzania","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_1x1_1600.jpg"}}]}}],"relatedContentSection":"news","schemaContent":{"name":"Auto insiders get candid about industry trends ","description":"\"We will never have autonomous driving,\" one auto executive declared. ","duration":"6:02","uploadDate":"03-27-2019","publication":"03-27-2019","images":"https://s.abcnews.com/images/GMA/default-img-undefined.png","url":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/03/190327_vod_live_headlines_11p_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","contentUrl":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/03/190327_vod_live_headlines_11p_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","link":"https://www.goodmorningamerica.com/news/story/driving-lamborghini-electric-rolls-royce-auto-insiders-candid-61958936"}},"playlist":[{"id":"132281378","contentType":"story","section":"news"},{"id":"132283010","contentType":"story","section":"news"},{"id":"132273278","contentType":"story","section":"news"},{"id":"132231169","contentType":"story","section":"news"},{"id":"132206748","contentType":"story","section":"news"},{"id":"132200241","contentType":"story","section":"news"},{"id":"132054443","contentType":"story","section":"news"},{"id":"132054798","contentType":"story","section":"news"},{"id":"132033010","contentType":"story","section":"news"},{"id":"131912713","contentType":"story","section":"news"},{"id":"131830583","contentType":"story","section":"news"},{"id":"131834976","contentType":"story","section":"news"},{"id":"131554765","contentType":"story","section":"news"},{"id":"131554815","contentType":"story","section":"news"},{"id":"131543053","contentType":"story","section":"news"},{"id":"131432442","contentType":"story","section":"news"},{"id":"131121474","contentType":"story","section":"news"},{"id":"131247079","contentType":"story","section":"news"},{"id":"131228784","contentType":"story","section":"news"},{"id":"131178806","contentType":"story","section":"news"}],"kvps":{"pgtyp":"article","lang":"en","sp":"goodmorningamerica","programmatic":"true","bundleId":"com.abcnews"}},"analytics":{"accountID":"wdgnewwdgnewgmaweb","ns":"gma","pageName":"gma:news:video","pageType":"video","globalSpecVersion":"v1.08","siteDifferentiator":"gma:site","tagID":"g_page01","userABCookie":"0","section":"news","title":"Auto insiders get candid about industry trends ","pubTime":"09:11","pubDate":"03-27-2019","modTime":"14:10","modDate":"03-27-2019","taxonomyTags":"none","id":61958936,"editorialOtherSubjects":"","wordCount":"none","columns":"none","authors":"","authorsUnit":"none","authorsBureau":"none","subBrand":"Good Morning America","provider":"Good Morning America","videoName":"Auto insiders get candid about industry trends ","mediaAssetTitle":"KORN GENEVA RECAP","videoId":61958936,"mediaOnPage":"video","legacySlug":"/news/story/driving-lamborghini-electric-rolls-royce-auto-insiders-candid-61958936"},"taboola":{}},"request":{"headers":{},"httpVersion":"1.1","method":"GET","url":"/video/61958936","vary":{"host":"www.goodmorningamerica.com","cached":true,"path":"/video/61958936","forwarded-proto":"https","device":"desktop","userab":"0"}},"viewport":{"width":1260,"height":0},"user":{}};