1:09
- culture
- Taylor Swift
- June 25, 2019
Taylor Swift just trademarked her new kitten
"Meredith, Olivia & Benjamin Swift" is off the market.
According to the official Trademark Office server, her company TAS Rights Management has applied for a trademark of \"Meredith, Olivia & Benjamin Swift.\" This legal move will allow her to cash in on merchandise featuring all three of her prized pets.
She filed an application June 19 and the trademark covers goods and services like \"Jewelry; Jewelry charms; Bracelets; Rubber or silicone wristbands in the nature of a bracelet; Jewelry boxes; Jewelry cases\" and much more.
View this post on InstagramThis is how he prefers to travel.
A post shared by Taylor Swift (@taylorswift) on Apr 26, 2019 at 12:28pm PDT
\"Plush toys; Stuffed toys; Stuffed toy bears; Stuffed toy animals\" and even kitchen linens are covered under the trademark.
Last year, Taylor put Meredith and Olivia’s likenesses on T-shirts, earrings, pens, makeup cases and stickers. The merch is then available for sale on her website.
She added Benjamin to her family this year after falling in love with the kitten on the set of her music video for “ME!”
","canonicalUrl":"https://abcnews.com/GMA/Culture/taylor-swift-trademarked-kitten-benjamin-button/story?id=63929276","legacySlug":"/culture/story/taylor-swift-trademarked-kitten-benjamin-button-63929276","noIndexNoFollow":false},"publishTime":"14:48","publishDate":"06-25-2019","updatedTime":"11:23","updatedDate":"06-26-2019","socialImage":{"alt":"Taylor Swift heads out to an event on April 22, 2019 in New York City.","credit":"GC Images via Getty Images, FILE","ratio":"16x9","url":"https://s.abcnews.com/images/GMA/taylor-swift-gty-ps-190625_hpMain_16x9_1600.jpg","width":992,"height":558},"datePublished":"6/25/2019 14:48:21 GMT","video":{"live":false,"id":63929276,"headline":"Taylor Swift just trademarked her new kitten","mediaAssetTitle":"rothman_swift_button_190625","description":"\"Meredith, Olivia & Benjamin Swift\" is off the market.","duration":"1:09","posterImg":{"url":"https://s.abcnews.com/images/GMA/default-img-undefined.png","width":608,"height":342},"video":{"feed":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/06/190614_gma_pop_swift_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8"},"playlist":["132306053","132266872","132055565"]},"relatedItems":[{"contentType":"video","date":"April 23, 2026","headline":"Trump orders Navy to 'shoot and kill' any boat laying mines in Strait of Hormuz","section":"News","slug":"/video/132306053","id":"132306053","image":{"alt":"VIDEO: Trump orders Navy to 'shoot and kill' any boat laying mines in Strait of Hormuz","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: Trump orders Navy to 'shoot and kill' any boat laying mines in Strait of Hormuz","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_1600.jpg"}}]}},{"contentType":"video","date":"April 22, 2026","headline":"Fallout after Fed nominee grilled on Capitol Hill","section":"News","slug":"/video/132266872","id":"132266872","image":{"alt":"VIDEO: Fallout after Fed nominee grilled on Capitol Hill","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: Fallout after Fed nominee grilled on Capitol Hill","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_1600.jpg"}}]}},{"contentType":"video","date":"April 15, 2026","headline":"American influencer found dead in Tanzania","section":"News","slug":"/video/132055565","id":"132055565","image":{"alt":"VIDEO: American influencer found dead in Tanzania","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: American influencer found dead in Tanzania","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260415_gma_norwood_ashlee2_732_hpMain_1x1_1600.jpg"}}]}}],"relatedContentSection":"news","schemaContent":{"name":"Taylor Swift just trademarked her new kitten","description":"\"Meredith, Olivia & Benjamin Swift\" is off the market.","duration":"1:09","uploadDate":"06-25-2019","publication":"06-25-2019","images":"https://s.abcnews.com/images/GMA/default-img-undefined.png","url":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/06/190614_gma_pop_swift_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","contentUrl":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/06/190614_gma_pop_swift_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","link":"https://www.goodmorningamerica.com/culture/story/taylor-swift-trademarked-kitten-benjamin-button-63929276"}},"playlist":[{"id":"132281378","contentType":"story","section":"news"},{"id":"132283010","contentType":"story","section":"news"},{"id":"132273278","contentType":"story","section":"news"},{"id":"132231169","contentType":"story","section":"news"},{"id":"132206748","contentType":"story","section":"news"},{"id":"132200241","contentType":"story","section":"news"},{"id":"132054443","contentType":"story","section":"news"},{"id":"132054798","contentType":"story","section":"news"},{"id":"132033010","contentType":"story","section":"news"},{"id":"131912713","contentType":"story","section":"news"},{"id":"131830583","contentType":"story","section":"news"},{"id":"131834976","contentType":"story","section":"news"},{"id":"131554765","contentType":"story","section":"news"},{"id":"131554815","contentType":"story","section":"news"},{"id":"131543053","contentType":"story","section":"news"},{"id":"131432442","contentType":"story","section":"news"},{"id":"131121474","contentType":"story","section":"news"},{"id":"131247079","contentType":"story","section":"news"},{"id":"131228784","contentType":"story","section":"news"},{"id":"131178806","contentType":"story","section":"news"}],"kvps":{"pgtyp":"article","lang":"en","sp":"goodmorningamerica","programmatic":"true","bundleId":"com.abcnews"}},"analytics":{"accountID":"wdgnewwdgnewgmaweb","ns":"gma","pageName":"gma:culture:video","pageType":"video","globalSpecVersion":"v1.08","siteDifferentiator":"gma:site","tagID":"g_page01","userABCookie":"0","section":"culture","title":"Taylor Swift just trademarked her new kitten","pubTime":"10:48","pubDate":"06-25-2019","modTime":"07:23","modDate":"06-26-2019","taxonomyTags":"none","id":63929276,"editorialOtherSubjects":"","wordCount":"none","columns":"none","authors":"","authorsUnit":"none","authorsBureau":"none","subBrand":"Good Morning America","provider":"Good Morning America","videoName":"Taylor Swift just trademarked her new kitten","mediaAssetTitle":"rothman_swift_button_190625","videoId":63929276,"mediaOnPage":"video","legacySlug":"/culture/story/taylor-swift-trademarked-kitten-benjamin-button-63929276"},"taboola":{}},"request":{"headers":{},"httpVersion":"1.1","method":"GET","url":"/video/63929276","vary":{"host":"www.goodmorningamerica.com","cached":true,"path":"/video/63929276","forwarded-proto":"https","device":"desktop","userab":"0"}},"viewport":{"width":1260,"height":0},"user":{}};