0:36
- style
- September 12, 2019
7 brand new products announced at Sephoria
From amazing eyeliners to lip gloss minis, there's so much to get excited about.
0:36
\"Our first-ever Sephoria was met with incredible enthusiasm that really underscored how meaningful these real-life moments of connection are for our clients,\" said Sephora CMO Deborah Yeh in a statement.
She adds, \"This year, we're giving attendees even more access to what they love – new and exclusive products, personalized experiences, facetime with their favorite beauty experts.\"
\"Good Morning America\" was on the scene at the event, and saw firsthand lots of new products at the two-day extravaganza that we are already geeking out over.
View this post on InstagramA post shared by Sephora (@sephora) on Sep 8, 2019 at 11:49am PDT
Among the new products, here are seven that really stood out.
There's a dazzling Inferno Eye Palette headed to Sephora on Sept. 24 with shimmering hues that are perfect for the holidays.
View this post on InstagramA post shared by Sephora (@sephora) on Sep 6, 2019 at 6:40pm PDT
Celebrity hairstylist Jen Atkin's popular haircare brand released a first look (and try) of its Super Dry Shampoo hitting stores on Sept. 13.
The trendy hair brand debuted a limited-edition Don't Despair, Repair! Honey Bear Mask that leaves your strands moisturized and healthy.
This exclusive launch includes organic honey to give your hair some extra TLC. It will be available Oct. 4.
Fenty fans will smile bright when they get a hold of the adorable all-star lineup of the Glossy Posse Mini Gloss Bomb Set.
View this post on InstagramA post shared by Sephora (@sephora) on Sep 6, 2019 at 6:28pm PDT
There's a fresh Naked Honey Palette underway on Sept. 13 with all the neutral-tones to gorgeously dress up your eye looks this fall.
The brand released a Sephoria-special edition of Precisely My Brow Pencil in Rose Gold packaging that includes go-to shades 3, 3.5 and 4.
","canonicalUrl":"https://abcnews.com/GMA/Style/products-obsessed-sephoria-2019/story?id=65546526","legacySlug":"/style/story/products-obsessed-sephoria-2019-65546526","noIndexNoFollow":false},"publishTime":"09:29","publishDate":"09-12-2019","updatedTime":"12:10","updatedDate":"09-12-2019","socialImage":{"alt":"A view of the atmosphere at SEPHORiA: House of Beauty Preview Party at The Shrine Auditorium, Sept. 6, 2019, in Los Angeles.","credit":"Presley Ann/Getty Images","ratio":"16x9","url":"https://s.abcnews.com/images/GMA/sephoria-gty-jef-190911_hpMain_16x9_1600.jpg","width":992,"height":558},"datePublished":"9/12/2019 09:29:00 GMT","video":{"live":false,"id":65546526,"headline":"7 brand new products announced at Sephoria ","mediaAssetTitle":"SEPHORiA: House of Beauty","description":"From amazing eyeliners to lip gloss minis, there's so much to get excited about.","duration":"0:36","posterImg":{"url":"https://s.abcnews.com/images/GMA/default-img-undefined.png","width":608,"height":342},"video":{"feed":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/08/190813_wnn_nike_subscription_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8"},"playlist":["65145967","65367298","65509045"]},"relatedItems":[{"contentType":"story","date":"August 24, 2019","headline":"This 'Sleeping Beauty' makeup collection is the stuff childhood dreams are made of","section":"style","slug":"/style/story/sleeping-beauty-makeup-collection-stuff-childhood-dreams-made-65145967","id":65145967,"image":{"alt":"This 'Sleeping Beauty' makeup collection is the stuff childhood dreams are made of","url":"https://s.abcnews.com/images/GMA/sleeping-beauty-02-as-ht-199823_hpMain_4x3t_240.jpg","credit":"Besame Cosmetics","ratio":"1x1"}},{"contentType":"story","date":"September 4, 2019","headline":"This innovative pillowcase is perfect for people who hate sleeping with wet hair ","section":"style","slug":"/style/story/innovative-pillow-perfect-people-hate-sleeping-wet-hair-65367298","id":65367298,"image":{"alt":"This innovative pillowcase is perfect for people who hate sleeping with wet hair ","url":"https://s.abcnews.com/images/GMA/dryzzz-pillow-case-ht-jc-190903_hpMain_4x3t_240.jpg","credit":"dryzzz.com","ratio":"1x1"}},{"contentType":"story","date":"September 10, 2019","headline":"Cover your pimple no more: New skincare brand, Starface, debuts acne stickers","section":"style","slug":"/style/story/cover-pimple-skincare-brand-starface-debuts-acne-stickers-65509045","id":65509045,"image":{"alt":"Cover your pimple no more: New skincare brand, Starface, debuts acne stickers","url":"https://s.abcnews.com/images/GMA/starface-05-ht-jt-190910_hpMain_4x3t_240.jpg","credit":"Starface","ratio":"1x1"}}],"relatedContentSection":"news","schemaContent":{"name":"7 brand new products announced at Sephoria ","description":"From amazing eyeliners to lip gloss minis, there's so much to get excited about.","duration":"0:36","uploadDate":"09-12-2019","publication":"09-12-2019","images":"https://s.abcnews.com/images/GMA/default-img-undefined.png","url":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/08/190813_wnn_nike_subscription_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","contentUrl":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/08/190813_wnn_nike_subscription_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","link":"https://www.goodmorningamerica.com/style/story/products-obsessed-sephoria-2019-65546526"}},"playlist":[{"id":"132701634","contentType":"story","section":"news"},{"id":"132714218","contentType":"story","section":"news"},{"id":"132706335","contentType":"story","section":"news"},{"id":"132675442","contentType":"story","section":"news"},{"id":"132665875","contentType":"story","section":"news"},{"id":"132628890","contentType":"story","section":"news"},{"id":"132569874","contentType":"story","section":"news"},{"id":"132567885","contentType":"story","section":"news"},{"id":"132510121","contentType":"story","section":"news"},{"id":"132473181","contentType":"story","section":"news"},{"id":"132497933","contentType":"story","section":"news"},{"id":"132281378","contentType":"story","section":"news"},{"id":"132283010","contentType":"story","section":"news"},{"id":"132273278","contentType":"story","section":"news"},{"id":"132231169","contentType":"story","section":"news"},{"id":"132206748","contentType":"story","section":"news"},{"id":"132200241","contentType":"story","section":"news"},{"id":"132054443","contentType":"story","section":"news"},{"id":"132054798","contentType":"story","section":"news"},{"id":"132033010","contentType":"story","section":"news"}],"kvps":{"pgtyp":"article","lang":"en","sp":"goodmorningamerica","programmatic":"true","bundleId":"com.abcnews"}},"analytics":{"accountID":"wdgnewwdgnewgmaweb","ns":"gma","pageName":"gma:style:video","pageType":"video","globalSpecVersion":"v1.08","siteDifferentiator":"gma:site","tagID":"g_page01","userABCookie":"0","section":"style","title":"7 brand new products announced at Sephoria ","pubTime":"05:29","pubDate":"09-12-2019","modTime":"08:10","modDate":"09-12-2019","taxonomyTags":"none","id":65546526,"editorialOtherSubjects":"","wordCount":"none","columns":"none","authors":"","authorsUnit":"none","authorsBureau":"none","subBrand":"Good Morning America","provider":"Good Morning America","videoName":"7 brand new products announced at Sephoria ","mediaAssetTitle":"SEPHORiA: House of Beauty","videoId":65546526,"mediaOnPage":"video","legacySlug":"/style/story/products-obsessed-sephoria-2019-65546526"},"taboola":{}},"request":{"headers":{},"httpVersion":"1.1","method":"GET","url":"/video/65546526","vary":{"host":"www.goodmorningamerica.com","cached":true,"path":"/video/65546526","forwarded-proto":"https","device":"desktop","userab":"0"}},"viewport":{"width":1260,"height":0},"user":{}};