© 2026 ABC News

Abrahams post, he told \"Good Morning America,\" has reached more then 26 million people and the response has been overwhelmingly positive.

\"Essentially the post says that if you have to choose between work and your family, pick your family, and be honest about it at work because people will understand. It took me five minutes to write it,\" he said.

He's shocked something so simple is considered to be radical by some.

\"Some have labelled it as a revolution for the corporate industry to embrace humanity,\" he said. \"Others have commented how they agree we should act with greater transparency, provide more flexibility and help each other find proper balance to our lives.\"

Abrahams hopes employers read the post and \"see the need to bring a more personal, human touch to the workplace. It's actually good for their business.\"

\"I think there's too much fear amongst employees who feel they have to hide their personal lives because, if they don't, their career opportunities will be hampered,\" he told \"GMA.\" \"This leads to employee unhappiness, regret and resentment. I don't want people to ever feel guilty about making their family a priority. In my opinion, employers who treat their staff like humans and show they care about them on a personal level, will receive more buy-in, loyalty and trust.\"

","canonicalUrl":"https://abcnews.com/GMA/Family/choose-work-family-pick-family-ceo-viral-post/story?id=68563513","legacySlug":"/family/story/choose-work-family-pick-family-ceo-viral-post-68563513","noIndexNoFollow":false},"publishTime":"09:07","publishDate":"01-29-2020","updatedTime":"16:47","updatedDate":"01-29-2020","socialImage":{"alt":"Work Life Balance","credit":"Istock, ABC News Photo Illustration","ratio":"16x9","url":"https://s.abcnews.com/images/GMA/WorkLifeBalance_012720_v04_DG_hpMain_16x9_1600.jpg","width":992,"height":558},"datePublished":"1/29/2020 09:07:00 GMT","video":{"live":false,"id":68563513,"headline":"CEO pens the post on work-life balance we all need","mediaAssetTitle":"Brown CEO post daughter concert ","description":"Work-life balance is a myth for most, but not for this CEO.","duration":"6:27","posterImg":{"url":"https://s.abcnews.com/images/GMA/default-img-undefined.png","width":608,"height":342},"video":{"feed":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2020/12/201223_abcnl_headlines_5pm_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8"},"playlist":["132488083","132306053","132266872"]},"relatedItems":[{"contentType":"video","date":"April 29, 2026","headline":"Grand jury indicts former FBI director over Instagram post","section":"News","slug":"/video/132488083","id":"132488083","image":{"alt":"VIDEO: Grand jury indicts former FBI director over Instagram post","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: Grand jury indicts former FBI director over Instagram post","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260429_gma_thomas_comey2_706_hpMain_1x1_1600.jpg"}}]}},{"contentType":"video","date":"April 23, 2026","headline":"Trump orders Navy to 'shoot and kill' any boat laying mines in Strait of Hormuz","section":"News","slug":"/video/132306053","id":"132306053","image":{"alt":"VIDEO: Trump orders Navy to 'shoot and kill' any boat laying mines in Strait of Hormuz","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: Trump orders Navy to 'shoot and kill' any boat laying mines in Strait of Hormuz","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260423_gma_scott_ceasefire3_hpMain_1x1_1600.jpg"}}]}},{"contentType":"video","date":"April 22, 2026","headline":"Fallout after Fed nominee grilled on Capitol Hill","section":"News","slug":"/video/132266872","id":"132266872","image":{"alt":"VIDEO: Fallout after Fed nominee grilled on Capitol Hill","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: Fallout after Fed nominee grilled on Capitol Hill","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260422_gma_schulze_fed3_713_hpMain_1x1_1600.jpg"}}]}}],"relatedContentSection":"news","schemaContent":{"name":"CEO pens the post on work-life balance we all need","description":"Work-life balance is a myth for most, but not for this CEO.","duration":"6:27","uploadDate":"01-29-2020","publication":"01-29-2020","images":"https://s.abcnews.com/images/GMA/default-img-undefined.png","url":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2020/12/201223_abcnl_headlines_5pm_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","contentUrl":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2020/12/201223_abcnl_headlines_5pm_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","link":"https://www.goodmorningamerica.com/family/story/choose-work-family-pick-family-ceo-viral-post-68563513"}},"playlist":[{"id":"132748964","contentType":"story","section":"news"},{"id":"132636882","contentType":"story","section":"news"},{"id":"132747869","contentType":"story","section":"news"},{"id":"132738086","contentType":"story","section":"news"},{"id":"132714218","contentType":"story","section":"news"},{"id":"132701634","contentType":"story","section":"news"},{"id":"132706335","contentType":"story","section":"news"},{"id":"132675442","contentType":"story","section":"news"},{"id":"132665875","contentType":"story","section":"news"},{"id":"132628890","contentType":"story","section":"news"},{"id":"132569874","contentType":"story","section":"news"},{"id":"132567885","contentType":"story","section":"news"},{"id":"132510121","contentType":"story","section":"news"},{"id":"132473181","contentType":"story","section":"news"},{"id":"132497933","contentType":"story","section":"news"},{"id":"132281378","contentType":"story","section":"news"},{"id":"132283010","contentType":"story","section":"news"},{"id":"132273278","contentType":"story","section":"news"},{"id":"132231169","contentType":"story","section":"news"},{"id":"132206748","contentType":"story","section":"news"}],"kvps":{"pgtyp":"article","lang":"en","sp":"goodmorningamerica","programmatic":"true","bundleId":"com.abcnews"}},"analytics":{"accountID":"wdgnewwdgnewgmaweb","ns":"gma","pageName":"gma:family:video","pageType":"video","globalSpecVersion":"v1.08","siteDifferentiator":"gma:site","tagID":"g_page01","userABCookie":"0","section":"family","title":"CEO pens the post on work-life balance we all need","pubTime":"04:07","pubDate":"01-29-2020","modTime":"11:47","modDate":"01-29-2020","taxonomyTags":"none","id":68563513,"editorialOtherSubjects":"","wordCount":"none","columns":"none","authors":"","authorsUnit":"none","authorsBureau":"none","subBrand":"Good Morning America","provider":"Good Morning America","videoName":"CEO pens the post on work-life balance we all need","mediaAssetTitle":"Brown CEO post daughter concert ","videoId":68563513,"mediaOnPage":"video","legacySlug":"/family/story/choose-work-family-pick-family-ceo-viral-post-68563513"},"taboola":{}},"request":{"headers":{},"httpVersion":"1.1","method":"GET","url":"/video/68563513","vary":{"host":"www.goodmorningamerica.com","cached":true,"path":"/video/68563513","forwarded-proto":"https","device":"desktop","userab":"0"}},"viewport":{"width":1260,"height":0},"user":{}};