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In the Miami airport this weekend, Delta put up signs with information telling employees and travelers what to look for in potential victims. The phone number for the National Human Trafficking Prevention Hotline was also on the posters. A Delta spokesperson said that with millions of people in the airport over the next few days, it's the perfect platform to bring broader awareness to the ongoing problem.

\"PHOTO:
USA TODAY Sports via Imagn, FILE
PHOTO: The San Francisco 49ers arrive at Miami International airport in Miami, Jan. 26, 2020.
>

Ashley Moody, Florida’s attorney general, called on many involved in both the travel and hospitality sectors to be vigilant for signs of human trafficking during a press conference last week.

\"Sadly, when thousands of people come together to celebrate major events, criminals look to exploit the market through downright malicious acts of evil,\" Moody said in a press release. \"We are making preparations now to help stop these crimes, protect visitors and hold accountable anyone who would exploit this event to profit off the misery of another human being.\"

Moody also attended a training for Uber drivers that gave them more information about human trafficking. The training was one of three provided to Uber drivers in the tri-county Miami area leading up to the Super Bowl, according to an Uber spokesperson.

\"Drivers are the eyes and ears on the road and, through partnerships, we hope to provide them with the necessary resources developed by experts that will help empower them to take action,\" Uber’s Chief Legal Officer Tony West said in a press release.

\"PHOTO:
TNS via Getty Images, FILE
PHOTO: Workers paint the field at Hard Rock Stadium Stadium in Miami Gardens, Miami, Jan. 21, 2020, in anticipation of Super Bowl LIV, featuring the Kansas City Chiefs against the San Francisco 49ers on Feb. 2, 2020.
>

While Super Bowl weekend has drawn attention to the human trafficking issue, some advocates noted that the problem doesn't just occur during sporting events, but is a year-round issue that has to be addressed as such.

\"In reality, what we're seeing in the statistics and in the reports received through the National Human Trafficking hotline is that trafficking happens all the time, not just around large sporting events\" said Megan Cutter, the associate director of national hotlines for the Polaris Project, an organization that runs the U.S. National Human Trafficking Hotline.

While Cutter said advocates in the anti-human trafficking field are grateful for the support, their efforts need to go deeper in order to give community members all the tools they need to prevent someone from becoming a victim.

ABC News' Mina Kaji contributed to this report.

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