© 2026 ABC News

\"We can't wait for new and existing fans of the brand and Good Apple family to get their hands on this incredible new product that’s sure to shake up the foundation landscape,\" Tara Loftis, global vice president of marketing and public relations at Kendo Brands, KVD Beauty's parent company, said in a press release.

Shop the new Good Apple Serum Foundation and other picks from KVD Beauty below.

By clicking on these shopping links, visitors will leave Goodmorningamerica.com. These e-commerce sites are operated under different terms and privacy policies than Goodmorningamerica.com. ABC will receive a commission for purchases made through these links. Prices may change from the date of publication.

This article was originally published on March 23, 2021.

","canonicalUrl":"https://abcnews.com/GMA/Style/kvd-beauty-good-apple-foundation-viral-tiktok/story?id=76608498","legacySlug":"/style/story/kvd-beauty-good-apple-foundation-viral-tiktok-76608498","noIndexNoFollow":false},"publishTime":"19:29","publishDate":"02-06-2023","updatedTime":"19:54","updatedDate":"02-06-2023","socialImage":{"alt":"Good Apple Serum Foundation from KVD Beauty.","credit":"KVD Beauty","ratio":"16x9","url":"https://s.abcnews.com/images/GMA/KVDCreative_1675705104611_hpMain_16x9_1600.jpg","width":992,"height":558},"datePublished":"2/6/2023 19:29:00 GMT","video":{"live":false,"id":76608498,"headline":"KVD Beauty adds new formula to viral collection","mediaAssetTitle":"ViralKVDBeautyProduct","description":"Good Apple Serum Foundation is available to shop now.","duration":"0:59","posterImg":{"url":"https://s.abcnews.com/images/GMA/default-img-undefined.png","width":608,"height":342},"video":{"feed":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/02/190221_gma_digital_makeup_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8"},"playlist":["76538812","76417280","76607585"]},"relatedItems":[{"contentType":"story","date":"March 19, 2021","headline":"Share your Disney love with your pet with this new collection from Chewy","section":"shop","slug":"/shop/story/pets-love-disney-shop-chewys-disney-collection-today-76538812","id":76538812,"image":{"alt":"Share your Disney love with your pet with this new collection from Chewy","url":"https://s.abcnews.com/images/GMA/chewydisney_1616092564744_hpMain_4x3t_240.jpg","credit":"Chewy","ratio":"1x1"}},{"contentType":"story","date":"March 12, 2021","headline":"How beauty and fashion brands are celebrating women all month long","section":"style","slug":"/style/story/beauty-fashion-brands-celebrating-women-month-long-76417280","id":76417280,"image":{"alt":"How beauty and fashion brands are celebrating women all month long","url":"https://s.abcnews.com/images/GMA/MainImage_WomensMonthRoundup_v01_sd_1615570884466_hpMain_4x3t_240.jpg","credit":"ABC News Photo Illustration, Adidas, Casetify, Puma","ratio":"1x1"}},{"contentType":"story","date":"March 22, 2021","headline":"Drew Barrymore's new Flower hair tool can create curly or straight hairstyles","section":"shop","slug":"/shop/story/drew-barrymores-flower-hair-tool-create-curly-straight-76607585","id":76607585,"image":{"alt":"Drew Barrymore's new Flower hair tool can create curly or straight hairstyles","url":"https://s.abcnews.com/images/GMA/FlowerBeauty_Main_1616425544681_hpMain_4x3t_240.jpg","credit":"FLOWER Hair Tools","ratio":"1x1"}}],"relatedContentSection":"news","schemaContent":{"name":"KVD Beauty adds new formula to viral collection","description":"Good Apple Serum Foundation is available to shop now.","duration":"0:59","uploadDate":"02-06-2023","publication":"02-06-2023","images":"https://s.abcnews.com/images/GMA/default-img-undefined.png","url":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/02/190221_gma_digital_makeup_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","contentUrl":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2019/02/190221_gma_digital_makeup_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","link":"https://www.goodmorningamerica.com/style/story/kvd-beauty-good-apple-foundation-viral-tiktok-76608498"}},"playlist":[{"id":"133220149","contentType":"story","section":"news"},{"id":"133179167","contentType":"story","section":"news"},{"id":"133144373","contentType":"story","section":"news"},{"id":"133144059","contentType":"story","section":"news"},{"id":"133143081","contentType":"story","section":"news"},{"id":"133075455","contentType":"story","section":"news"},{"id":"133063114","contentType":"story","section":"news"},{"id":"133063086","contentType":"story","section":"news"},{"id":"133015093","contentType":"story","section":"news"},{"id":"132998564","contentType":"story","section":"news"},{"id":"132998072","contentType":"story","section":"news"},{"id":"132977374","contentType":"story","section":"news"},{"id":"132977531","contentType":"story","section":"news"},{"id":"132962364","contentType":"story","section":"news"},{"id":"132958371","contentType":"story","section":"news"},{"id":"132932494","contentType":"story","section":"news"},{"id":"132927870","contentType":"story","section":"news"},{"id":"132911868","contentType":"story","section":"news"},{"id":"132911765","contentType":"story","section":"news"},{"id":"132880952","contentType":"story","section":"news"}],"kvps":{"pgtyp":"article","lang":"en","sp":"goodmorningamerica","programmatic":"true","bundleId":"com.abcnews"}},"analytics":{"accountID":"wdgnewwdgnewgmaweb","ns":"gma","pageName":"gma:style:video","pageType":"video","globalSpecVersion":"v1.08","siteDifferentiator":"gma:site","tagID":"g_page01","userABCookie":"0","section":"style","title":"KVD Beauty adds new formula to viral collection","pubTime":"14:29","pubDate":"02-06-2023","modTime":"14:54","modDate":"02-06-2023","taxonomyTags":"none","id":76608498,"editorialOtherSubjects":"","wordCount":"none","columns":"none","authors":"","authorsUnit":"none","authorsBureau":"none","subBrand":"Good Morning America","provider":"Good Morning America","videoName":"KVD Beauty adds new formula to viral collection","mediaAssetTitle":"ViralKVDBeautyProduct","videoId":76608498,"mediaOnPage":"video","legacySlug":"/style/story/kvd-beauty-good-apple-foundation-viral-tiktok-76608498"},"taboola":{}},"request":{"headers":{},"httpVersion":"1.1","method":"GET","url":"/video/76608498","vary":{"host":"www.goodmorningamerica.com","cached":true,"path":"/video/76608498","forwarded-proto":"https","device":"desktop","userab":"0"}},"viewport":{"width":1260,"height":0},"user":{}};