If you are on a budget or looking for a high-end lipstick, on this National Lipstick Day, we've got you covered. Keep scrolling to shop our picks.

Sign up for our new \"GMA\" Shop newsletter to get the latest deals delivered to your inbox and discover more products to help you live your best life.

By clicking on these shopping links, visitors will leave Goodmorningamerica.com. These e-commerce sites are operated under different terms and privacy policies than Goodmorningamerica.com. ABC will receive a commission for purchases made through these links.

Best affordable

Best gloss

Best clean

Best long lasting

Best matte

Best high-end

","canonicalUrl":"https://abcnews.com/GMA/Shop/national-lipstick-day-best-brands-2021/story?id=79121315","legacySlug":"/shop/story/national-lipstick-day-best-brands-2021-79121315","noIndexNoFollow":false},"publishTime":"08:00","publishDate":"07-29-2021","updatedTime":"07:45","updatedDate":"07-29-2021","socialImage":{"alt":"A woman applies lipstick in a mirror in an undated stock photo.","credit":"STOCK PHOTO/Getty Images","ratio":"16x9","url":"https://s.abcnews.com/images/GMA/lipstick-02-rf-gty-jc-210728_1627495232207_hpMain_16x9_1600.jpg","width":992,"height":558},"datePublished":"7/29/2021 08:00:01 GMT","video":{"live":false,"id":79121315,"headline":"Its National Lipstick Day","mediaAssetTitle":"GMA NATIONAL LIPSTICK DAY","description":"Since it's National Lipstick Day it's time to shop the best lipsticks of 2021. ","duration":"NaN:NaN","posterImg":{"url":"https://s.abcnews.com/images/GMA/default-img-undefined.png","width":608,"height":342},"video":{},"playlist":["135145820","134977845","134871343"]},"relatedItems":[{"contentType":"video","date":"July 28, 2026","headline":"Tornadoes touch down as severe storms sweep East","section":"News","slug":"/video/135145820","id":"135145820","image":{"alt":"VIDEO: Tornadoes touch down as severe storms sweep East","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: Tornadoes touch down as severe storms sweep East","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260728_gma_perez_tornadoes2_703_hpMain_1x1_1600.jpg"}}]}},{"contentType":"video","date":"July 22, 2026","headline":"Malcolm-Jamal Warner's widow sues his mother after drowning death","section":"News","slug":"/video/134977845","id":"134977845","image":{"alt":"VIDEO: Malcolm-Jamal Warner's widow sues his mother after drowning death","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: Malcolm-Jamal Warner's widow sues his mother after drowning death","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260722_gma_norwood_warner1_734_hpMain_1x1_1600.jpg"}}]}},{"contentType":"video","date":"July 18, 2026","headline":"New NASA images show Mars in motion","section":"News","slug":"/video/134871343","id":"134871343","image":{"alt":"VIDEO: New NASA images show Mars in motion","credit":"ABCNews.com","ratio":"1x1","url":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_1x1_608.jpg","width":384,"height":384},"images":{"alt":"VIDEO: New NASA images show Mars in motion","credit":"ABCNews.com","crops":[{"16x9":{"small":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_16x9_608.jpg","medium":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_16x9_992.jpg","large":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_16x9_1600.jpg"}},{"9x16":{"small":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_9x16_608.jpg","medium":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_9x16_992.jpg","large":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_16x9_1600.jpg"}},{"1x1":{"small":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_1x1_608.jpg","medium":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_1x1_992.jpg","large":"https://s.abcnews.com/images/GMA/260718_gma_play_mars3_hpMain_1x1_1600.jpg"}}]}}],"relatedContentSection":"news","schemaContent":{"name":"Its National Lipstick Day","description":"Since it's National Lipstick Day it's time to shop the best lipsticks of 2021. ","duration":"NaN:NaN","uploadDate":"07-29-2021","publication":"07-29-2021","images":"https://s.abcnews.com/images/GMA/default-img-undefined.png","link":"https://www.goodmorningamerica.com/shop/story/national-lipstick-day-best-brands-2021-79121315"}},"playlist":[{"id":"135189298","contentType":"story","section":"news"},{"id":"135195168","contentType":"story","section":"news"},{"id":"134926667","contentType":"story","section":"news"},{"id":"135120534","contentType":"story","section":"news"},{"id":"134959102","contentType":"story","section":"news"},{"id":"134910526","contentType":"story","section":"news"},{"id":"134846473","contentType":"story","section":"news"},{"id":"134848966","contentType":"story","section":"news"},{"id":"134761751","contentType":"story","section":"news"},{"id":"134787741","contentType":"story","section":"news"},{"id":"134782596","contentType":"story","section":"news"},{"id":"134741027","contentType":"story","section":"news"},{"id":"134751717","contentType":"story","section":"news"},{"id":"134708317","contentType":"story","section":"news"},{"id":"134548164","contentType":"story","section":"news"},{"id":"134542058","contentType":"story","section":"news"},{"id":"134416060","contentType":"story","section":"news"},{"id":"134443994","contentType":"story","section":"news"},{"id":"134406623","contentType":"story","section":"news"},{"id":"134358132","contentType":"story","section":"news"}],"kvps":{"pgtyp":"article","lang":"en","sp":"goodmorningamerica","programmatic":"true","bundleId":"com.abcnews"}},"analytics":{"accountID":"wdgnewwdgnewgmaweb","ns":"gma","pageName":"gma:shop:video","pageType":"video","globalSpecVersion":"v1.08","siteDifferentiator":"gma:site","tagID":"g_page01","userABCookie":"0","section":"shop","title":"Its National Lipstick Day","pubTime":"04:00","pubDate":"07-29-2021","modTime":"03:45","modDate":"07-29-2021","taxonomyTags":"none","id":79121315,"editorialOtherSubjects":"","wordCount":"none","columns":"none","authors":"","authorsUnit":"none","authorsBureau":"none","subBrand":"Good Morning America","provider":"Good Morning America","videoName":"Its National Lipstick Day","mediaAssetTitle":"GMA NATIONAL LIPSTICK DAY","videoId":79121315,"mediaOnPage":"video","legacySlug":"/shop/story/national-lipstick-day-best-brands-2021-79121315"},"taboola":{}},"request":{"headers":{},"httpVersion":"1.1","method":"GET","url":"/video/79121315","vary":{"host":"www.goodmorningamerica.com","cached":true,"path":"/video/79121315","forwarded-proto":"https","device":"desktop","userab":"0"}},"viewport":{"width":1260,"height":0},"user":{}};