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Swift, who is the queen of dropping Easter eggs about her latest projects and collaborations on social media, had fans guessing on TikTok in the lead-up to the announcement with several nods to fall, including red cups, coffee and scarves.

One of Swift's TikTok videos featured a Starbucks coffee in which she declared, \"Basic autumn lovers RISE.\"

@taylorswift

Basic autumn lovers RISE 🍂🧣#imsohappy #hellofall #swifttok

♬ I LOVE THE FALL - Taylor Swift

Starbucks egged on Swifties too, brewing up more online hype and buzz.

It's Red Season. ☕️✨🧣❤️

— Starbucks Coffee (@Starbucks) November 8, 2021

One fan named Madi responded to the \"It's Red Season\" tweet, saying, \"yo you can't mess with a swifte like this.\" The Starbucks account joked, \"What do you mean, Madi?\"

We appreciate the concern, but you need to calm down. We have full control of our account. ❤️

— Starbucks Coffee (@Starbucks) November 8, 2021

With music fans will know all too well, Starbucks also created a special playlist on Spotify also launching on November 12.

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