• Video
  • Shop
  • Culture
  • Family
  • Wellness
  • Food
  • Living
  • Style
  • Travel
  • News
  • Book Club
  • Newsletter
  • Privacy Policy
  • Your US State Privacy Rights
  • Children's Online Privacy Policy
  • Interest-Based Ads
  • Terms of Use
  • Your Privacy Choices
  • Contact Us
  • Recalls and Product Safety Alerts
  • © 2026 ABC News
  • Wellness

Feds Approve Powdered Alcohol But Several States Remain Opposed

Mark Phillips, the creator of Palcohol, displays the substance in a video explaining its use.
Palcohol/YouTube
BySYDNEY LUPKIN
March 11, 2015, 10:39 PM

— -- intro:It's sort of like Tang, but instead of being a powdered fruity drink, it's powdered alcohol.

Now, that's a kick in a glass, to borrow Tang's old slogan.

The Alcohol and Tobacco Tax and Trade Bureau, part of the U.S. Treasury Department, approved a product today called Palcohol, a powdered alcohol that can be stirred into liquid to create mixed drinks.

It's hardly the first time anyone has tried to market such a product, but it's the first time one has been approved.

Though it's not yet on the market, here are a few of the questions the company has already answered. The company said it hopes to start selling Palcohol this summer.

quicklist: 1category:title: How do you use it?url:text:You stir a packet of Palcohol into six ounces of liquid, according to Lipsmark, the company that owns Palcohol. To dissolve, it takes a minute of constant stirring, so it wouldn't be easy to spike someone's drink without them knowing, according to the company, which noted that the product may appeal to people who do not want to carry around heavy bottles, such as people who are going camping.

quicklist: 2category:title: Does it come in flavors?url:text:Yes. It comes in vodka, rum, cosmopolitan, "Powderita" (a margarita flavor) and lemon drop. Four varieties were approved today, but it's not clear which ones.

quicklist: 3category:title: What's the alcohol content?url:text:When mixed with six ounces of water, you get the alcohol content of a normal mixed drink, according to Lipsmark.

quicklist: 4category:title:How about the calorie content?url:text:It's 80 calories per bag, but some are sweetened, Lipsmark said. So a completed drink's calories depend on the mixers added to it.

quicklist: 5category:title:Is anyone against it?url:text:Yes. Several states, including Alaska, Louisiana, South Carolina, Vermont and Virginia want to prohibit the sale of powdered alcohol. They fear that people will sneak the packets into venues and other places that don't allow alcohol, for example.

Lipsmark said the 4-by-6 inch packet would be larger than a small bottle of liquid and therefore harder to sneak in. But they acknowledge when there's a will, there's a way -- but that's the case with any alcohol, not just the powdered variety.

quicklist: 5category:title:Can you snort it?url:text:Lipsmark says Palcohol would be hard to snort. Not only does it have the burn of alcohol, but it would take an hour to snort a "shot" of vodka, according to today's release addressing concerns about the product.

quicklist: 1category:title: How do you use it?url:text:You stir a packet of Palcohol into six ounces of liquid, according to Lipsmark, the company that owns Palcohol. To dissolve, it takes a minute of constant stirring, so it wouldn't be easy to spike someone's drink without them knowing, according to the company, which noted that the product may appeal to people who do not want to carry around heavy bottles, such as people who are going camping.

quicklist: 2category:title: Does it come in flavors?url:text:Yes. It comes in vodka, rum, cosmopolitan, "Powderita" (a margarita flavor) and lemon drop. Four varieties were approved today, but it's not clear which ones.

quicklist: 3category:title: What's the alcohol content?url:text:When mixed with six ounces of water, you get the alcohol content of a normal mixed drink, according to Lipsmark.

quicklist: 4category:title:How about the calorie content?url:text:It's 80 calories per bag, but some are sweetened, Lipsmark said. So a completed drink's calories depend on the mixers added to it.

quicklist: 5category:title:Is anyone against it?url:text:Yes. Several states, including Alaska, Louisiana, South Carolina, Vermont and Virginia want to prohibit the sale of powdered alcohol. They fear that people will sneak the packets into venues and other places that don't allow alcohol, for example.

Lipsmark said the 4-by-6 inch packet would be larger than a small bottle of liquid and therefore harder to sneak in. But they acknowledge when there's a will, there's a way -- but that's the case with any alcohol, not just the powdered variety.

quicklist: 6category:title:Can you snort it?url:text:Lipsmark says this is a criticism it's heard, but Palcohol would be hard to snort. Not only does it have the burn of alcohol, but it would take an hour to snort a "shot" of vodka, according to today's release addressing concerns about the product.

Up Next in Wellness—

Paris Hilton said it was a 'relief' after she was diagnosed with ADHD

August 28, 2026

How to keep your neck youthful: Advice from a dermatologist

August 24, 2026

Researchers looking into whether GLP-1 drugs can help slow aging

August 19, 2026

Mom searches for kidney donor after rare pregnancy complication

August 13, 2026

Shop GMA Favorites

ABC will receive a commission for purchases made through these links.

Sponsored Content by Taboola

The latest lifestyle and entertainment news and inspiration for how to live your best life - all from Good Morning America.
  • Contests
  • Terms of Use
  • Privacy Policy
  • Your Privacy Choices
  • Children’s Online Privacy Policy
  • Advertise with us
  • Your US State Privacy Rights
  • Interest-Based Ads
  • About Nielsen Measurement
  • Press
  • Feedback
  • Shop FAQs
  • ABC News
  • ABC
  • All Videos
  • All Topics
  • Sitemap
  • Recalls and Product Safety Alerts

© 2026 ABC News
  • Privacy Policy— 
  • Your US State Privacy Rights— 
  • Children's Online Privacy Policy— 
  • Interest-Based Ads— 
  • Terms of Use— 
  • Your Privacy Choices— 
  • Contact Us— 
  • Recalls and Product Safety Alerts— 

© 2026 ABC News