Culture September 10, 2020

Demi Lovato and Marshmello's new music video reminds us it's 'OK Not To Be OK'

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If you could go back in time and talk to your younger self, what would you say? In the new video for their collaboration "OK Not to Be OK" Demi Lovato and Marshmello get the chance to do exactly that.

In the clip, Lovato and Marshmello both wake up in their respective childhood bedrooms and end up confronting the kids they used to be. After working through their younger selves' anger and insecurity, young Lovato and young Marshmello become pals with their older counterparts, hanging out together and having fun.

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The song's lyrics are about letting go of your self-doubt and embracing your own humanity, with the understanding that nobody is perfect.

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"When you're high on emotion / And you're losing your focus / And you feel too exhausted to pray / Don't get lost in the moment / Or give up when you're closest," Lovato sings. "All you need is somebody to say / It's OK not to be OK / When you're down and you feel ashamed / It's OK not to be OK."

The song's release is timed to World Suicide Prevention Day, and the artists' partnership with Hope for the Day, a non-profit dedicated to suicide prevention and mental health education.

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"We are excited to be teaming up with Demi Lovato and Marshmello on this project to break the stigma around mental health on World Suicide Prevention Day," Hope For The Day founder and CEO Jonny Boucher said.

"Hope for the Day's work in suicide prevention and mental health education thrives when we collaborate with others," he added. "And what better than two of the largest artists in the world to work with on a track that reminds everyone, 'It's OK not to be OK.'"

Watch the full music video here: