Pokémon is turning 30, and retailers are celebrating with new trading cards, toys, collectibles and limited-edition collaborations.
The first wave of highly-anticipated Pokémon 30th anniversary TCG releases is beginning to arrive, giving collectors a new reason to hunt for cards featuring some of the franchise’s most recognizable characters.
Target is also rolling out exclusive products -- including a special Owala collection that quickly sold out online -- as Pokémon marks three decades since the franchise first debuted in Japan in 1996.
Whether you’re shopping for a serious collector, a Pokémon-obsessed kid or just feeling nostalgic for Pikachu and the original 151, we’re rounding up some of the best places to shop Pokémon 30th anniversary cards, toys and merch below!
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