• Video
  • Shop
  • Culture
  • Family
  • Wellness
  • Food
  • Living
  • Style
  • Travel
  • News
  • Book Club
  • Newsletter
  • Privacy Policy
  • Your US State Privacy Rights
  • Children's Online Privacy Policy
  • Interest-Based Ads
  • Terms of Use
  • Do Not Sell My Info
  • Contact Us
  • © 2026 ABC News
  • Culture

US Air Force Officer makes history as Miss America

0:53
Air Force officer makes history as Miss America
Joe Marino/UPI via Shutterstock
ByGMA Team
January 15, 2024, 3:55 PM

History was made Sunday night at the 2024 Miss America pageant.

Miss Colorado Madison Marsh was crowned Miss America, becoming the first active-duty military service member to win the title in the pageant's nearly 100-year history, according to the U.S. Air Force.

Marsh, 22, is a second lieutenant in the Air Force and recently graduated from the Air Force Academy in Colorado.

"I'm very excited to get to represent women who can break stereotypes," Marsh said in an interview shared on Miss America's Instagram story, adding that she is looking forward to sharing "what it means to be a member of the military community and Miss America."

Miss Colorado Madison Marsh reacts after being crowned the New Miss America 2024 in Orlando, Fla., Jan. 14, 2024.
Joe Marino/UPI via Shutterstock

When asked what advice she wants to share with other women, Marsh said, in part, "You can achieve anything. The sky is not the limit and the only person that's stopping you is you."

Editor’s Picks

Mexico's Andrea Meza reacts to being crowned Miss Universe

  • May 17, 2021

Candace Kanavel to become 1st law enforcement officer to compete in Miss USA

  • Sep 28, 2023

Miss Universe aims to fight gender-based violence, empower women through STEM

  • May 21, 2021

The U.S. Air Force celebrated Marsh's win, sharing a post on X, formerly known as Twitter, that featured photos of Marsh in uniform and winning the Miss America title.

The Air Force captioned the photos with the hashtag #AimHigh.

Marsh graduated from the Air Force Academy with a degree in physics and a focus on astronomy. She is now pursuing a master's degree in public policy at Harvard Kennedy School, according to her competition biography.

Related Articles

MORE: Miss America 2.0: Behind-the-scenes changes to competition begin at preliminaries

In an interview with the university's newspaper, The Harvard Crimson, Marsh said she sees similarities between military service and pageantry, explaining that with both, "you're serving but in a different way."

"When I put on my uniform, I serve and I represent our country," she said. "When I put on the crown and sash, I'm serving, representing my community."

Miss Colorado Madison Marsh is crowned the New Miss America 2024 in Orlando, Fla., Jan. 14, 2024.
Joe Marino/UPI via Shutterstock

Marsh, who was crowned Miss Colorado last May, told the newspaper that she started competing in pageants during in her first year at the Air Force Academy.

"I don't think I ever would have gotten into Harvard if I wouldn't have gone to the Air Force Academy," Marsh said. "I don't think I ever would have become Miss Colorado without the Air Force Academy because they have trained me and honed in on my leadership."

Related Articles

MORE: For the first time, Texas represented by Asian American women in Miss USA and Miss America pageants

For the talent portion of the Miss America competition, Marsh performed a spoken word piece about earning her private pilot's license at the age of 16.

Miss Colorado, Madison Marsh reacts after being named Miss America 2024 at the Dr. Phillips Center for the Performing Arts in Orlando, Fla., Jan. 14, 2024.
Joe Marino/UPI via Shutterstock

Marsh said she plans to devote her year of service as Miss America to raising awareness about pancreatic cancer, a disease that led to the death of her mom. Marsh's foundation for pancreatic cancer research and advocacy is named the Whitney Marsh Foundation, in honor of her late mother.

"I really want to be able to go global with pancreatic cancer and share my mom's story and be able to raise money and increase research funds for pancreatic cancer," Marsh said in her post-win interview, shared on Miss America's Instagram story.

Related Topics

  • US Military

Editor’s Picks

Mexico's Andrea Meza reacts to being crowned Miss Universe

  • May 17, 2021

Candace Kanavel to become 1st law enforcement officer to compete in Miss USA

  • Sep 28, 2023

Miss Universe aims to fight gender-based violence, empower women through STEM

  • May 21, 2021

Up Next in Culture—

Live Nation illegally monopolized the market for tickets, jury finds

April 15, 2026

How to watch Coachella 2026 live: Kacey Musgraves joins lineup

April 15, 2026

Anne Hathaway, Meryl Streep make 'Devil Wears Prada 2' press tour their runway

April 15, 2026

'Jeopardy!' champion Jamie Ding now a top-5 consecutive winner

April 15, 2026

Shop GMA Favorites

ABC will receive a commission for purchases made through these links.

Sponsored Content by Taboola

The latest lifestyle and entertainment news and inspiration for how to live your best life - all from Good Morning America.
  • Contests
  • Terms of Use
  • Privacy Policy
  • Do Not Sell My Info
  • Children’s Online Privacy Policy
  • Advertise with us
  • Your US State Privacy Rights
  • Interest-Based Ads
  • About Nielsen Measurement
  • Press
  • Feedback
  • Shop FAQs
  • ABC News
  • ABC
  • All Videos
  • All Topics
  • Sitemap

© 2026 ABC News
  • Privacy Policy— 
  • Your US State Privacy Rights— 
  • Children's Online Privacy Policy— 
  • Interest-Based Ads— 
  • Terms of Use— 
  • Do Not Sell My Info— 
  • Contact Us— 

© 2026 ABC News