Longtime Gucci favorite Harry Styles has been tapped to star in the fashion label's latest "Beloved Lines" campaign.
In a preview for the campaign posted to Gucci's social media sites, Styles is seen smiling for the camera while wearing a fur coat and a colorful printed shirt. The phallic Gucci banana necklace Harry wore to the Grammys can be seen peeking out from the collared shirt.
"Coming soon," Gucci simply captioned Styles' portrait that has since been liked nearly one million times by fans.
"It will spot a light on Gucci Beloved Lines, the accessories enamored by the House their wearers, a reference to the House's past and the way it defines its now," Gucci shared in a statement about the new campaign.
Curated by creative director Alessandro Michele, the upcoming campaign also features Serena Williams, Awkwafina, Dakota Johnson, Diane Keaton, James Corden and Sienna Miller.
The vibrant imagery captures Williams and Awkwafina in printed tops while Corden and Keaton are seen wearing stylish color-blocked suited looks.
Visuals for the spring 2021 campaign were shot by cult photographer and filmmaker Harmony Korine. The campaign officially debuts on April 22.