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To highlight New York as \"the city that never stops walking,\" the brand created what it dubbed \"Birkenfields\" for a public sensory experience that explored the brand's nearly 250-year heritage and expertise in foot health.

The global brand is deeply rooted in foot health maintenance as well as a family tradition of shoemaking: Its inventor sought to provide function, quality and tradition as Birkenstock's core values.

Over 95% of Birkenstock products are assembled in Germany with more than 90% of their materials and components sourced from Europe, ensuring the brand meets \"the highest environmental and social standards in the industry by operating state-of-the-art scientific laboratories for materials testing,\" according to a company press release.

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