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Gomez received her new ink from New York City-based shop Bang Bang Tattoo. This happened to be the same place where she had prayer hands tatted on her upper-thigh last November.

In a Spotify video discussing the new album, Gomez said, \"I just felt like [the word 'rare'] was me, if that makes sense. Obviously, I've had a lot of self-esteem issues in the past. I still struggle with confidence...and so [the song] 'Rare' made me feel incredible.\"

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