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At the time of announcing the partnership, Biles also penned an emotional letter about how much competition has influenced her life and shaped her perspective.

\"Let's talk about competition,\" she wrote. \"Specifically, the competition I didn't sign up for and feel like has become almost a daily challenge for me. And I do not think I'm the only one.\"

The 22-year-old explained the downside of the attention she's experienced outside of her profession. \"I'm talking about beauty,\" she said. \"I don't know why but others feel as though they can define your own beauty based on their standards.\"

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A post shared by Simone Biles (@simonebiles) on Feb 12, 2020 at 5:15am PST

She shared how much these standards have taken a toll on her mental state throughout her life.

\"I've learned to put on a strong front and let most of it slide. But I'd be lying if I told you that what people say about my arms, my legs, my body ... of how I look like in a dress, leotard, bathing suit or even in casual pants hasn't gotten me down at times.\"

The #NOCOMPETITION campaign also stars athletes like Liu Xiang, Kasumi Ishikawa, Ayaka Takahashi and Misaki Matsutomo among others.

Biles believes it's important to use her tremendous platform to speak about the toxic culture that often exists when examining beauty standards and expectations. She said what's most important is that women remember, \"It doesn't matter what you look like on the outside -- it's about how well you do.\"

\"So if you're doing your job -- you're bringing back medals, you're having fun -- then you've done your job,\" she added. \"Your appearance doesn't matter.\"

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