The balloons are free for pickup on Thursdays at 345 Armitage Avenue between 2 and 3 p.m. The company is also accepting donations, all which go to black organizations in the community.

\"We have a lot of work to do, but I believe that putting these balloons on our doorsteps and carrying them in protest marches will help us connect as brothers and sisters and promote a much-needed dialogue about racial justice,\" Frei said. ⁣

On Instagram, Luft Balloons shared a photo of a young boy smiling while holding some Black Lives Matter balloons. \"His life matters,\" Frei captioned the photo.

\"We must involve our youth in meaningful, age-appropriate conversation about what is going on,\" she continued. \"They don't need angry marches with expletives. They need hope, inspiration and community.\"

\"PHOTO:
Luft Balloons
PHOTO: Luft Balloons is giving away free Black Lives Matter balloons in Chicago.
>

Frei concluded her latest post by asking followers if they would like to help her organize a peaceful demonstration led by kids.

View this post on Instagram

A post shared by Luft Balloons (@luft.balloon) on Jun 5, 2020 at 9:48am PDT

Frei's call for help in organizing a children's protest came to fruition as she announced that Luft Balloons is partnering with The Kids Non-Violent Protest Against Racism by The Chicago Chapter of Jack and Jill of America, Inc. on June 13.

The balloon company will be distributing helium Black Lives Matter balloons for children to hold while marching.

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