Cotlon's life has been rooted in putting others before himself, and the military veteran said he's committed to helping oversee his neighborhood's rebirth.

\"This is the only store. This is it. There's nothing else around and that's why it's so important for me not to quit,\" he said Monday on \"Good Morning America.\" \"I still can see Katrina. What used to be houses is overgrown weeds and trash and debris.\"

\"PHOTO:
Mario Tama/Getty Images, FILE
PHOTO: The devastated Lower Ninth Ward is seen in front of the Industrial Canal with the city skyline in the background, Aug. 25, 2006 in New Orleans, nearly a year after Hurricane Katrina.
>

Cotlon offers locals who have lost their jobs due to COVID-19 free credits to purchase groceries at his shop, which also provides laundry and haircut services.

\"When you get your money, come back and pay me,\" he said of his business model. \"This is a no brainer for me that I'll continue to fight and keep doing what I'm doing.\"

\"I was very fortunate to find out what my purpose is -- it's simple, it's service. That's why I was able to go from serving my country to now my community,\" he explained. \"I'm supposed to help you, you're supposed to help me and if everyone looked at life like that it would be a lot easier.\"

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A post shared by burnell cotlon (@lower9thwardmarket) on Mar 21, 2020 at 11:37am PDT

The Lower Ninth Ward, which has been desperate for help for over a decade, now faces another crisis that Cotlon is attempting to tackle.

\"PHOTO:
Claire Bangser/AFP via Getty Images
PHOTO: Burnell Cotlon, owner of Burnell's Lower Ninth Ward Market works behind the register in New Orleans on April 14, 2020.
>

\"Now, because of this COVID thing, people need houses. So I started a nonprofit, it's called Building with Burnell,\" he said, adding that the purpose is \"to start building affordable houses to help my community.\"

He continued, \"It's extremely hard, but the COVID hit and it hurt everybody mentally and also financially.\"

\"PHOTO:
Chris Graythen/Getty Images, FILE
PHOTO: Overgrown lots where homes once stood on Flood Street in the Lower Ninth Ward of New Orleans, Aug. 29, 2017.
>

Cotlon said he has spent his \"entire life savings\" on his market and the housing nonprofit.

\"But I'm not complaining,\" he added. \"I would do this again in a heartbeat because it feels good knowing that my hard work and my efforts can effect so many lives. I have no regrets.\"

\"PHOTO:
Claire Bangser/AFP via Getty Images, FILE
PHOTO: A customer enters Burnell's Lower Ninth Ward Market in New Orleans, April 14, 2020.
>

Cotlon explained that the current total of personal cost in credits for people to receive groceries at Lower Ninth Ward Market has reached nearly $3,000, so he was stunned when \"GMA\" surprised him with a check for $5,000.

\"PHOTO:
ABC News
PHOTO: Burnell Cotlon receives a donation live on "Good Morning America" for his grocery store to help residents amid the COVID-19 pandemic pay for groceries.
>

\"You have no idea how much this means to me. This is going to help out so many people,\" he said with a huge smile, while fighting back tears of joy. \"I will continue to do anything I can to help my community.\"

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