© 2026 ABC News

From a \"Like Butter\" hydrating mask for eczema prone skin to a \"Faded\" brightening gel for dark spots, the \"Topicals\" skin care line has a range of products intended to make treatments enjoyable.

View this post on Instagram

SURPRISE: TOPICALS IS HERE and because of demand, we're tiering our launch and launching in partnership exclusively with Nordstrom. Find us *first* at Nordstrom online, and on our website in just a little bit 💫☁️🚀 . P.S. 👀 Canadian Topicals bbs especially - Nordstrom will have your best shipping options 💕

A post shared by TOPICALS (@mytopicals) on Aug 7, 2020 at 5:58am PDT

\"We give them those fun names and those fun sort of application methods like a face mask, because our community hasn't been able to treat their chronic skin conditions, like a fun part of self-care before and we really wanted to introduce that to their experience,\" Teng said.

\"PHOTO:
ABC News
PHOTO: Claudia Teng, 24, and Olamide Olowe, 23, co-founders of a beauty line designed for underrepresented skin tones are pictured during an interview with Good Morning America on Sept. 14, 2020.
>

Each medicated botanical is science-backed and clinically tested to treat certain skin conditions that are largely incurable but effect a sizable number of Americans. One in four suffers from a chronic skin disease, according to the American Academy of Dermatology.

While the company remains product-driven, the \"Topicals\" duo revealed promoting mental health remains at the core of their business. They've used their marketing budget to donate to well-being organizations like Sad Girls Club and Therapy for Black Girls, Olowe said.

\"We had a really great impact on our community,\" Olowe added.

","canonicalUrl":"https://abcnews.com/GMA/Style/beauty-founders-create-line-designed-underrepresented-skin-tones/story?id=72999411","legacySlug":"/style/story/beauty-founders-create-line-designed-underrepresented-skin-tones-72999411","noIndexNoFollow":false},"publishTime":"02:04","publishDate":"09-15-2020","updatedTime":"15:12","updatedDate":"09-16-2020","socialImage":{"alt":"Claudia Teng, 24, and Olamide Olowe, 23, co-founders of a beauty line designed for underrepresented skin tones are pictured during an interview with Good Morning America on Sept. 14, 2020.","credit":"ABC News","ratio":"16x9","url":"https://s.abcnews.com/images/GMA/gma-topicals-skin-beauty-01-abc-llr-200914_1600124577080_hpMain_16x9_1600.jpg","width":992,"height":558},"datePublished":"9/15/2020 02:04:48 GMT","video":{"live":false,"id":72999411,"headline":"Beauty co-founders create line for all skin tones","mediaAssetTitle":"TURNING POINTS: BEAUTY COFOUNDERS","description":"Olamide Olowe and Claudia Teng want to challenge skincare norms.","duration":"6:27","posterImg":{"url":"https://s.abcnews.com/images/GMA/default-img-undefined.png","width":608,"height":342},"video":{"feed":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2020/12/201223_abcnl_headlines_5pm_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8"},"playlist":["72425913","72861244","72946629"]},"relatedItems":[{"contentType":"story","date":"August 31, 2020","headline":"Viral manicurist Nen10doe defies gender norms in the cosmetics world","section":"style","slug":"/style/story/viral-manicurist-nen10doe-defies-gender-norms-cosmetics-world-72425913","id":72425913,"image":{"alt":"Viral manicurist Nen10doe defies gender norms in the cosmetics world","url":"https://s.abcnews.com/images/GMA/atkins-2-ht-er-200820_1597952844491_hpMain_2_4x3t_240.jpg","credit":"Courtesy Darnell Atkins","ratio":"1x1"}},{"contentType":"story","date":"September 7, 2020","headline":"Olympic gymnast Gabby Douglas shows off natural hair along with a heartfelt message","section":"style","slug":"/style/story/olympic-gymnast-gabby-douglas-shows-off-natural-hair-72861244","id":72861244,"image":{"alt":"Olympic gymnast Gabby Douglas shows off natural hair along with a heartfelt message","url":"https://s.abcnews.com/images/GMA/gabby-douglas-file-gty-jef-200907_1599486123413_hpMain_4x3t_240.jpg","credit":"Rich Polk/Getty Images, FILE","ratio":"1x1"}},{"contentType":"story","date":"September 11, 2020","headline":"Sally Hansen debuts Sour Patch Kids nail polish in time for Halloween","section":"style","slug":"/style/story/sally-hansen-debuts-sour-patch-kids-nail-polish-72946629","id":72946629,"image":{"alt":"Sally Hansen debuts Sour Patch Kids nail polish in time for Halloween","url":"https://s.abcnews.com/images/GMA/sally-hansen-ht-jt-200911_1599835996613_hpMain_4x3t_240.jpg","credit":"Sally Hansen","ratio":"1x1"}}],"relatedContentSection":"news","schemaContent":{"name":"Beauty co-founders create line for all skin tones","description":"Olamide Olowe and Claudia Teng want to challenge skincare norms.","duration":"6:27","uploadDate":"09-15-2020","publication":"09-15-2020","images":"https://s.abcnews.com/images/GMA/default-img-undefined.png","url":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2020/12/201223_abcnl_headlines_5pm_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","contentUrl":"https://service-pkgabcnews.akamaized.net/opp/hls/abcnews/2020/12/201223_abcnl_headlines_5pm_,500,800,1200,1800,2500,3200,4500,.mp4.csmil/playlist.m3u8","link":"https://www.goodmorningamerica.com/style/story/beauty-founders-create-line-designed-underrepresented-skin-tones-72999411"}},"playlist":[{"id":"133810954","contentType":"story","section":"news"},{"id":"133779647","contentType":"story","section":"news"},{"id":"133810835","contentType":"story","section":"news"},{"id":"133749799","contentType":"story","section":"news"},{"id":"133777519","contentType":"story","section":"news"},{"id":"133748258","contentType":"story","section":"news"},{"id":"133730535","contentType":"story","section":"news"},{"id":"133712423","contentType":"story","section":"news"},{"id":"133694181","contentType":"story","section":"news"},{"id":"133688738","contentType":"story","section":"news"},{"id":"133616358","contentType":"story","section":"news"},{"id":"133616342","contentType":"story","section":"news"},{"id":"133522899","contentType":"story","section":"news"},{"id":"133584123","contentType":"story","section":"news"},{"id":"133579397","contentType":"story","section":"news"},{"id":"133482839","contentType":"story","section":"news"},{"id":"133390157","contentType":"story","section":"news"},{"id":"133415361","contentType":"story","section":"news"},{"id":"133414032","contentType":"story","section":"news"},{"id":"133380485","contentType":"story","section":"news"}],"kvps":{"pgtyp":"article","lang":"en","sp":"goodmorningamerica","programmatic":"true","bundleId":"com.abcnews"}},"analytics":{"accountID":"wdgnewwdgnewgmaweb","ns":"gma","pageName":"gma:style:video","pageType":"video","globalSpecVersion":"v1.08","siteDifferentiator":"gma:site","tagID":"g_page01","userABCookie":"0","section":"style","title":"Beauty co-founders create line for all skin tones","pubTime":"22:04","pubDate":"09-14-2020","modTime":"11:12","modDate":"09-16-2020","taxonomyTags":"none","id":72999411,"editorialOtherSubjects":"","wordCount":"none","columns":"none","authors":"","authorsUnit":"none","authorsBureau":"none","subBrand":"Good Morning America","provider":"Good Morning America","videoName":"Beauty co-founders create line for all skin tones","mediaAssetTitle":"TURNING POINTS: BEAUTY COFOUNDERS","videoId":72999411,"mediaOnPage":"video","legacySlug":"/style/story/beauty-founders-create-line-designed-underrepresented-skin-tones-72999411"},"taboola":{}},"request":{"headers":{},"httpVersion":"1.1","method":"GET","url":"/video/72999411","vary":{"host":"www.goodmorningamerica.com","cached":true,"path":"/video/72999411","forwarded-proto":"https","device":"desktop","userab":"0"}},"viewport":{"width":1260,"height":0},"user":{}};