Get in the zone with Britney Spears at this pop-up experience
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Britney Spears has numerous accolades to her name -- from a Grammy win to eight Billboard Music Awards and seven MTV Video Music Awards. Now, the star is getting an entire pop-up experience devoted to her.
Britney Spears The Zone is a new exhibit in Los Angeles where fans can explore about a dozen rooms that are inspired by real-life scenes from Spears's most iconic music videos.
"We're big fans of experiences, we've done a lot of them," said creator Jeff Delson. "So we went to Britney and her team and they blessed it and we had a couple of years to put this thing together."
While Delson said it's a fan-generated experience, he noted that Spears donated costumes.
Guests start in a "...Baby One More Time" classroom before moving through Britney High, or rooms featuring lockers and a high school gym.
Fans are encouraged to relive her music videos with each space acting like a movie set.
"You get to unleash your inner Britney," Delson said.
The "I'm A Slave 4 U" room is designed like a jungle with a giant snake for the prop. But have no fear, this one is a stuffed animal, not an actual albino Burmese python.
In the "Oops!...I Did It Again" space there is footage of Mars and the chance to interact with a faux astronaut.
Guests even enter a recreated airplane for "Toxic."
The experience takes 60 to 90 minutes and covers 30,000 square feet.
"I want [fans] to feel like they just lived and walked through every Britney Spears music video that's out there. I want them to feel their best Britney self," said chief creative officer Shannon Ramirez.
The limited engagement runs through April 26.
