Reese Witherspoon's daughter, Ava Phillippe, has landed her first major beauty gig with Pat McGrath Labs.
The rising model can be seen photographed within the campaign wearing a pearl-embellished crown, gorgeous makeup and a head full of icy pink hair.
Phillippe also happens to be one of the muses behind the "Bridgerton"- inspired limited edition cosmetics slated to launch on Dec. 26.
During a press event for the launch, she recalled legendary makeup artist Pat McGrath reaching out to her via an Instagram direct message and her genuine excitement surrounding the opportunity.
"I was like ... Pat McGrath is DMing me? Huh?" Phillippe told People of the "pinch me" moment. "I have such admiration for her. And for her to even reach out to me or think of me was flattering."
Phillippe's new collaboration comes shortly after she made an appearance in Beyoncé's Adidas x Ivy Park "Halls of Ivy" campaign ad with her brother Deacon Phillippe.
McGrath said she fell in love with Netflix's romantic drama "Bridgerton" by Shonda Rhimes. The series is based on Julia Quinn's bestselling series that's reflective of the Regency era in England.
"I created a limited-edition cosmetic collection inspired by the romance and searing passion that we saw in Season 1," McGrath said in a statement. "I have always been obsessed with Regency beauty and was thrilled to interpret the era with a modern homage via a new MTHRSHP Eye Palette, Divine Blush + Glow Trio and Highlighters in covetable, collectible packaging.”
The Bridgerton x Pat McGrath Labs collection features an amazing Diamond of the First Water eyeshadow palette that has a regal mix of satin, matte, iridescent, metallic and sparkling shades.
McGrath described the palette as having "dream-come-true hues" with "tempting textures." She continued, "With these royal, ravishing and romantic eyehadows, you’ll be the talk of the town!"
The latest line also features a blush and glow cheek palette and high-intensity highlighters.
"Pat McGrath has pushed the luxe modernity of Bridgerton beyond the screen with this collaboration and we are excited to share it with the world," Shondaland's chief design and digital media officer Sandie Bailey said in a statement. "She is an icon and a global force in the beauty and fashion industry and shares a creative passion for projects that evoke emotion, making her a perfect partner as we expand the Bridgerton world. Pat's dedication to accessibility for all skin tones in addition to high-caliber products is unmatched, making this collection a must-have for the Bridgerton audience and Pat McGrath Labs consumers alike.”