• Video
  • Shop
  • Culture
  • Family
  • Wellness
  • Food
  • Living
  • Style
  • Travel
  • News
  • Book Club
  • Newsletter
  • Privacy Policy
  • Your US State Privacy Rights
  • Children's Online Privacy Policy
  • Interest-Based Ads
  • Terms of Use
  • Do Not Sell My Info
  • Contact Us
  • © 2026 ABC News
  • Living

Barber gives discounts for kids who read while getting their hair cut

2:02
Barber gets children excited to read
Jermaine Scott
Shannon McLellan
ByShannon McLellan
August 02, 2019, 3:24 PM

A 28-year-old barber is combing kids’ hair and encouraging them to comb through pages of a book while he does it.

Editor’s Picks

Sweet pencil affirmations are the simple, loving hack parents need

  • Aug 30, 2022

Principal 'honors children' by reading bedtime stories to them over Facebook Live

  • Mar 05, 2019

These sisters read live on Facebook so kids have a bedtime story to listen to

  • Jul 16, 2019

Jermaine Scott began cutting hair at Ligons Barbership in Madison, Tennessee, about a year ago when he noticed something about the kids sitting in his chair.

Related Articles

(MORE: Sisters read bedtime stories on Facebook Live so kids can fall asleep to a story each night)

“When kids would come to the barbershop they were glued to tablets and cell phones,” Scott said. “It was hard to cut their hair when they were focused on that.”

Scott came up with a solution and started “Barbershop Books Day,” where every Thursday kids could come in and get a discounted haircut. The catch? They had to be reading a book while they got it.

“Education, comprehension, literacy – if you don’t learn those key things you’ll never be able to really live in this society. You have to educate yourself,” Scott said. “I want to make school cool again.”

Related Articles

(MORE: Sweet pencil affirmations are the simple, loving hack parents need)

“Barbershop Books Day” wasn’t only created to help the kids, but also the parents. Scott says Madison has a large number of low-income housing and that many are focused on just keeping their lights on. For people in this community, paying $15 for a haircut per kid can be difficult and the discount can help out in a huge way.

Scott began his initiative by checking out five library books and putting them near his chair. When a local news station caught wind, Scott says book donations began pouring in. Among them was one from country legend Dolly Parton’s Imagination Library.

“Growing up and knowing about Dollywood and Dolly Parton, I’m overwhelmed with receiving the donation from her,” Scott said.

Related Articles

(MORE: Principal reads bedtime stories to kids over Facebook Live because she loves 'honoring children')

Scott says he hopes to expand his “Barbershop Book Days” to an “Ice Breaker Book Tour” where his goal will be getting kids excited to learn while also giving them positive role models through motivational speakers.

“We need some positive role models,” Scott said. “I’m cool, I’m young, if I step outside my comfort zone and tell them that school is cool hopefully it will steer them in the right direction.”

Editor’s Picks

Sweet pencil affirmations are the simple, loving hack parents need

  • Aug 30, 2022

Principal 'honors children' by reading bedtime stories to them over Facebook Live

  • Mar 05, 2019

These sisters read live on Facebook so kids have a bedtime story to listen to

  • Jul 16, 2019

Up Next in Living—

6-week-old kitten rescued from vat of glue is named Elmer

April 16, 2026

Christina Koch reunites with dog after historic Artemis II mission

April 13, 2026

Meet the 'sewer singer' going viral on TikTok with nearly 500K likes

April 13, 2026

Home Depot's Skelly returns with upgrades in 'Halfway to Halloween' collection

April 9, 2026

Shop GMA Favorites

ABC will receive a commission for purchases made through these links.

Sponsored Content by Taboola

The latest lifestyle and entertainment news and inspiration for how to live your best life - all from Good Morning America.
  • Contests
  • Terms of Use
  • Privacy Policy
  • Do Not Sell My Info
  • Children’s Online Privacy Policy
  • Advertise with us
  • Your US State Privacy Rights
  • Interest-Based Ads
  • About Nielsen Measurement
  • Press
  • Feedback
  • Shop FAQs
  • ABC News
  • ABC
  • All Videos
  • All Topics
  • Sitemap

© 2026 ABC News
  • Privacy Policy— 
  • Your US State Privacy Rights— 
  • Children's Online Privacy Policy— 
  • Interest-Based Ads— 
  • Terms of Use— 
  • Do Not Sell My Info— 
  • Contact Us— 

© 2026 ABC News