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The best '90s toys making a comeback for today's kids and families

Shop toys from the ‘90s for kid and families.
Amazon, Target, Walmart, Macy's, Adobe
ByBethany Braun-Silva
April 22, 2026, 2:29 PM

Several '90s toys are making a major comeback, and not just for parents reminiscing about their own childhoods.

From re-released classics to modern updates on old-school favorites, these toys are finding new life with a generation of kids who are just as captivated by simple, screen-free play as their parents once were.

As families look for ways to unplug and reconnect, the appeal is obvious. Think tactile fun, imagination-first play, and toys that don't require a charger or Wi-Fi connection.

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For parents, there's something undeniably special about introducing kids to the very toys they once begged for, whether it's a rainy-day activity or a full-on family game night.

Retailers are leaning into the trend, with major brands reviving fan favorites and releasing updated versions while keeping the original charm intact.

Ahead, we're rounding up the best '90s-inspired toys that are worth adding to your cart right now.

By clicking on these shopping links, visitors will leave ABCNews.com and GoodMorningAmerica.com, and these e-commerce sites are operated under different terms and privacy policies. ABC will receive a commission for purchases made through these links. SOME PRICES ARE DYNAMIC AND MAY CHANGE FROM THE DATE OF PUBLICATION. Have questions about ordering or a purchase? Click here.

Amazon

Just Play Skip It

  • $22.99
  • Amazon
Shop Now
Amazon

Ayeboovi Toss and Catch Ball Game

  • $28.98
  • Amazon
Shop Now
Walmart

Original Tamagotchi - Angel Cake

  • $22.23
  • Walmart
Shop Now
Macy's

Cra-Z-Art MagnaDoodle Color Deluxe

  • $37.99
  • Macy's
Shop Now
Wayfair

Pretty Pretty Princess Board Game

  • $28.99
  • Wayfair
Shop Now
Target

Perfection Kids Game

  • $24.99
  • Target
Shop Now
Target

View-Master Classic

  • $9.99
  • Target
Shop Now

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