Shop February 22, 2024

John Legend's skin care brand for 'melanin-rich skin' launches on Amazon

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John Legend's skin care line, Loved01, is officially available on the Amazon Beauty Store.

The award-winning singer-songwriter launched Loved01 last year.

Loved01
Products from Loved01 founded by John Legend.

Formulated in partnership with dermatologist Dr. Naana Boakye, the line was made to treat "melanin-rich skin," according to Legend.

"Our mission is to celebrate melanin-rich skin and provide the love, care, and attention it deserves," he said in a press release.

Editor's Picks

The unisex line offers face and body products, including a toning mist, shave cream and exfoliating cleanser.

"We hope to help democratize the beauty space by offering high-quality products at an accessible price point. Everyone deserves to be seen, represented and provided with the tools to love themselves, starting with healthy skin," Legend added.

Products that were previously available at Walmart are shoppable now on Amazon. Scroll down to shop our picks.

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Face and Body Cleansing Wipes

Price: $9.99 · From Amazon

Face and Body Toning Mist

Price: $9.97 · From Amazon

Face and Body Shave Cream 2-Pack

Sale: $20 · 16% Savings
From Amazon

Original: $24

Face and Body Oil

Price: $14.96 · From Amazon

Face and Body Exfoliating Cleanser

Price: $15 · From Amazon

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Editor's note: This story was originally published on January 18, 2023.