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It's Ulta's Semi-Annual Beauty Event! Save 50% on Stila, Philosophy and more

2:58
Beauty trends that will take over the red carpet at the Oscars
ABC News Photo Illustrations, Ulta
ByClaire Peltier
March 11, 2024, 5:18 PM

It's Ulta's Semi-Annual Beauty Event!

Starting March 8, Ulta's semi-annual beauty event will offer 50% off Daily Beauty Steals through March 28.

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MORE: I tried 25 mascaras: Shop my picks for volume, waterproof, tubing and more

The daily offerings include discounts on brands like Stila , Grande Cosmetics, TULA, Clinique, Fenty Beauty, NARS, MAC, It Cosmetics, Laura Mercier and so much more. Plus, shop hair care deals like pairs of shampoo and conditioner, starting at $25.

For example, today's 50% off steals include the Stila's Stay All Day Waterproof Liquid Eye Liner for just $12. It has 4.3 stars on Ulta and more than 8,000 reviews. There's also Madison Reed's hair color kit for $15 and a Philosophy cleanser for $17.

Don't wait to shop! Deals will update each day so if you see a brand you love on sale, be sure to add to cart while the offer lasts.

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Continue below to shop our picks from today's deals and be sure to check back every day as new brands become available.

Get more shopGMA! Sign up for our newsletter, and follow on Instagram and TikTok.

By clicking on these shopping links, visitors will leave Goodmorningamerica.com. These e-commerce sites are operated under different terms and privacy policies than Goodmorningamerica.com. ABC will receive a commission for purchases made through these links. Prices may change from the date of publication.

March 11 deals

50% off
Ulta Beauty

Stila Stay All Day Waterproof Liquid Eye Liner

  • $12
  • $24
  • Ulta Beauty
Shop Now
50% off
Ulta Beauty

Grande Cosmetics GrandeBROW Brow Enhancing Serum

  • $36.50
  • $73
  • Ulta Beauty
Shop Now
50% off
Ulta Beauty

Madison Reed Radiant Hair Color Kit

  • $15
  • $30
  • Ulta Beauty
Shop Now
50% off
Ulta Beauty

Philosophy Purity Made Simple One-Step Facial Cleanser

  • $17
  • $34
  • Ulta Beauty
Shop Now
50% off
Ulta Beauty

PÜR 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15

  • $16
  • $32
  • Ulta Beauty
Shop Now
50% off
Ulta Beauty

Sacheu Lip Liner STAY-N Peel Off Tattoo

  • $6
  • $12
  • Ulta Beauty
Shop Now
50% off
Ulta Beauty

DIME Ceramide + Camellia Restorative Night Cream

  • $19
  • $38
  • Ulta Beauty
Shop Now
50% off
Ulta Beauty

Biosilk Silk Therapy Original

  • $16.25
  • $32.50
  • Ulta Beauty
Shop Now
50% off
Ulta Beauty

Grande Cosmetics GrandeHAIR Enhancing Serum

  • $39.50
  • $79
  • Ulta Beauty
Shop Now
50% off
Ulta Beauty

Aquage Beyond Shine

  • $12
  • $24
  • Ulta Beauty
Shop Now

Editor’s Picks

The best women's gift ideas to shop now and for the holidays ahead

  • Sep 12, 2025

It's your last chance to score from the Tarte Friends & Family Sale

  • Apr 01, 2025

The Right Stuff: Shop the best at-home skin care devices

  • Mar 08, 2024

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