Lauren London honors late Nipsey Hussle in emotional video for Puma campaign
Actress Lauren London has joined forces with Puma to create a touching tribute to her late boyfriend rapper Nipsey Hussle.
On Tuesday, she posted one of several campaign images from the new Lauren London x "Forever Stronger" collaboration.
Through the photo series, London is wearing a cropped pink hoodie, black leggings, white gym socks and a sleek bob haircut.
In addition to the photo series, London released an accompanying video on her YouTube channel.
"Lauren London is proud to join forces with PUMA to support her on this next chapter of her journey," the caption for the video reads. "This piece was a creative vision Lauren wanted to bring to life to signify the continuation of her marathon alongside PUMA. Forever Stronger."
Throughout the video, there are visuals of both memorials dedicated to Hussle and London driving through Los Angeles. She recites a poem written by Hussle's sister Samantha Smith.
"We forget the words, we never forget the feeling," she says.
London concludes the poem, "Pain is the light, pain is insight. The body hurts but the spirit grows. The flesh is starving while wisdom overflows."
She adds, "I got a question only Lord knows: Does life birth us twice?"
There has not been an official date for the release of the collection, but London's announcement has already been met with lots of support.
"Lauren has been a supporter of the brand for many years and has always embodied the brand’s spirit of strength and perseverance," the brand wrote in a statement. "As a member of the PUMA family, we look forward to collaborating with her in 2020."
